Date-wise News
Goldie: Shine On, You Crazy Diamond! - Paranjoy Guha Thakurta?blur=25

Paranjoy Guha Thakurta’s tribute to Amitava Guha, a media professional who dared to be different and who, like his name, will shine on forever…

Paranjoy Guha Thakurta Nov 8, 2011 11:44 AM

A passion-bundle called Amitava ‘Goldie’ Guha – Sanjay Bahadur?blur=25

An embodiment of sheer passion is how Sanjay Bahadur, President, Marke Cerebre, remembers Amitava Guha and feels that “Heaven just got better, with the addition of this spirited soul”.

Sanjay Bahadur Nov 8, 2011 11:32 AM

Babyoye Child Hunt contest launched?blur=25, a leading online store for baby and mother care products, has partnered with ‘Child’ magazine to launch a child hunt contest called ‘Babyoye Child Hunt Contest’. The contest is being promoted via their website and Facebook page. In order to enter the contest, parents need to send in their baby’s photographs via email to and subscribe to the magazine to receive it at an annual discount. The annual subscription will be available at 46 per cent discount to all participants. A mailer will be sent to all customers and entrees will be accepted until January 31, 2012.

exchange4media Staff Nov 8, 2011 10:22 AM

Approach Ent to beef up celebrity management & endorsements biz?blur=25

Approach Entertainment, a celebrity management, film productions and entertainment marketing company, has announced to strengthen its celebrity management and endorsement business. With more and more people gaining public attention through reality shows and increasing urge among people to become a celebrity, demand for professional celebrity management companies is rising.

exchange4media Staff Nov 8, 2011 10:20 AM

BharatMatrimony expands suite of mobile services & apps?blur=25

Consim Info Pvt Ltd celebrated Diwali with an expanded suite of mobile services, including upgraded WAP sites and apps for iPhone, iPad, BlackBerry, Nokia and Android users in India.<br /> &nbsp;

exchange4media Staff Nov 8, 2011 10:18 AM

Online fashion brand Yepme to raise $7-12 mn for expansion by year-end?blur=25

Men&rsquo;s private label brand Yepme is targeting a turnover of $25 million in the first year, scaling to over $500 million in the next 3-4 years.

Sai Prasanna Nov 8, 2011 9:48 AM

EMM launched media management performance & auditing consultancy in India?blur=25

EMM International, one of the four global media auditors, is launching Indraksh EMM India Pvt Ltd (EMM India) in Mumbai and New Delhi next week.

exchange4media Staff Nov 8, 2011 9:08 AM

Apex lending a hand to MTS to break through OOH clutter?blur=25

Data card business is one of the key focus areas for MTS. In a bid to create hype around its high speed data card Mblaze, MTS and Apex have conceptualised an eye-catching OOH initiative in Mumbai&hellip;

Shanta Saikia Nov 8, 2011 9:00 AM

Harper’s Bazaar India presents exclusive split cover?blur=25

Harper&rsquo;s Bazaar India has introduced a split cover for its November 2011 edition featuring Deepika Padukone.

exchange4media Staff Nov 8, 2011 8:31 AM

Golden Mikes Awards: Entries pouring in, don’t get left behind?blur=25

Momentum is building up for the e4m Golden Mikes 2011 Radio Advertising Awards. Deadline for receiving entries has been extended to November 15, 2011. The Awards will be held in Mumbai on December 19, 2011. Lynn de Souza, Chairman/ CEO, Lintas Media Group, is the Jury Chairperson.

exchange4media Staff Nov 8, 2011 8:28 AM

Carat retains Philips’ media duties in India?blur=25

While moving away from the single agency model, Philips has decided to continue its relationship with Carat as the global strategic media agency partner across all business sectors and the corporate organisation.

Shanta Saikia Nov 8, 2011 8:16 AM

Pitch Exclusive: Speaker Jawed Habib on Hair Xpreso’s success?blur=25

Jawed Habib&rsquo;s hairstyling prowess, brand essence and label at affordable price points have become a rage among the masses. Habib will share how he has scripted this success at the forthcoming Pitch CMO Summit.

exchange4media Staff Nov 8, 2011 8:07 AM

Digitising Television – Part 1: Going digital with the box?blur=25

The Government diktat for phase-wise digitisation of television services in the country by 2014 has thrown up a huge debate. Is the massive process of digitizing all analog TV sets and cable networks going to be easy? Will the shift be effective enough to redefine broadcast technology? Is the broadcaster finally going to gain or lose viewers? e4m does a reality check&hellip;

Rahul Dubey Nov 8, 2011 8:05 AM

Anjali Nayar dons the role of CEO at M&C Saatchi?blur=25

Anjali Nayar has been elevated to CEO, M&amp;C Saatchi India. The development comes post Kamal Oberoi&rsquo;s exit in September as the India Chairman and Managing Director.

Deepika Bhardwaj Nov 8, 2011 7:55 AM

Ad Review: Birla Sun Life Insurance - leaving nothing to chance?blur=25

Birla Sun Life Insurance&rsquo;s new campaign asks people to take control of their dreams and not leave them to chance. Has the campaign achieved its objective? Find out&hellip;

Deepika Bhardwaj Nov 8, 2011 7:53 AM

Carat Fresh Integrated to handle PR for Pret

Carat Fresh Integrated (a division of Carat Media Services) has won the PR mandate for Pret, an online shopping destination for designer fashion.

exchange4media Staff Nov 8, 2011 7:37 AM

Zzebra Sports bags PR mandate for Rajasthan Royals?blur=25

Jaipur IPL Cricket Pvt Ltd has appointed Zzebra Sports to manage all communication and public relations activities for its Indian Premier League team Rajasthan Royals.

exchange4media Staff Nov 8, 2011 7:36 AM