Date-wise News
Educomp signs Starcom Worldwide as media partner?blur=25

Starcom Worldwide has begun its New Year with a new business. In the wake of a competitive pitch, the agency has bagged Educomp’s media business.

exchange4media Staff Jan 14, 2010 10:02 AM

Balaji Telefilms Ltd appoints IPAN Hill & Knowlton as its PR agency?blur=25

Balaji Telefilms Ltd, one of India’s leading media and entertainment conglomerates, has announced the appointment of IPAN Hill & Knowlton as its public relations agency.

exchange4media Staff Jan 14, 2010 8:15 AM

Rahul Roy joins Rediffusion Y&R as Planning Head, South?blur=25

Rediffusion Y&R has appointed Rahul Roy as Planning Head, South. His last assignment was with Lowe Malaysia as Head and Director – Strategy Planning.

exchange4media Staff Jan 14, 2010 8:14 AM

MPG Active seeks to further its growth story in 2010?blur=25

MPG Active, the out-of-home media service agency from Havas Media’s Media Planning Group, is looking forward to continuing its growth story in 2010 as well. The outdoor advertising company is said to have received an overwhelming response across categories entrusting their duties to the agency.

exchange4media Mumbai Bureau Jan 14, 2010 7:40 AM

Digital, sports marketing to be Innocean’s focus areas in 2010?blur=25

Innocean is looking forward to further consolidate its position in 2010. The total billings of the agency is claimed to have grown by 14 per cent in 2009. Innocean plans to have increased focus on sports marketing opportunities. Digital media, too, is an area of focus and the marketing weapon of choice for Innocean in the year ahead.

Pallavi Goorha Kashyup Jan 14, 2010 7:34 AM

Rewind 2009: Southside story remains a lackluster affair?blur=25

Down South, compared to 2008, the year 2009 has been a very lackluster year with relatively few new launches and only a handful a media companies going ahead with their hiring and expansion plans. Among these were the Malayala Manorama Group, which put on hold its GEC and youth channel launch plans, as well as several other national players.

Judy Franko Jan 14, 2010 7:20 AM

From infrastructure to revenue building, NaiDunia chalks out robust plans for 2010?blur=25

NaiDunia is ready to embrace the new year in positive note. From infrastructure to revenue building, NaiDunia has set a slew of goals for 2010. exchange4media caught up with Vineet Sethia, Director, NaiDunia, to know more about the group’s plans and its performance in the year gone by.

Nitin Pandey Jan 14, 2010 7:19 AM

Sachin Bhatia quits MakeMyTrip to start own venture?blur=25

Sachin Bhatia, Co-founder, MakeMyTrip, has decided to move on. He is starting his own venture. However, he will continue with the company for at least a month and will also continue to be a shareholder in the company and be involved strategically.

Robin Thomas Jan 14, 2010 7:15 AM

Guest Column<br>Retrofit:  What the hell is happening in Andhra Pradesh??blur=25

The malleability and ductility of select regional media lent itself to jumpstarting a wave of indignation against two business houses in Andhra Pradesh on the basis of a four-month old web post. Veteran journalist Sandeep Bamzai goes deeper into the developments unfolding in the tinderbox that is Andhra Pradesh today.

Sandeep Bamzai Jan 14, 2010 7:13 AM

YRF TV debut below expectations; media planners hopeful of better performance?blur=25

The 5 shows produced by Yash Raj Films (YRF) for Sony Entertainment Television were launched to strengthen the weekend time band for the channel and to increase the channel’s popularity. While the channel promoted the shows extensively, they don’t seem to be a hit with the viewers yet as the numbers are far from satisfactory.

Khushboo Tanna Jan 14, 2010 7:11 AM