TAG Media Network has appointed Pooja Chandra as AVP-Sales for Delhi. Chandra brings with her more than 10 years of experience in media sales. In this span she has been associated with organisations like STAR TV, Network 18 and UTV. She has handled over 14-15 different TV brands dealing with entertainment, music, news, education and regional genres. UTV Bindass and Bindass Movies was her last assignment where she worked as North Head.
Publish Asia 2009 conference, to be held in Chennai on September 23-25, will bring together the collective strength of IFRA India and IFRA Asia, Singapore for the first time. This year, the IFRA India Conference is combined with Publish Asia, the flagship conference of IFRA Asia, and the combined event is titled ‘Publish Asia 2009’.
Real estate developer Value Designbuild has appointed Saatchi & Saatchi Bangalore as its communication partner from this month onwards. The agency will conceptualise a communication approach that will help differentiate the brand in an otherwise lacklustre real estate market.
The Hindu has redesigned its website, the beta version of which went live on Independence Day. Designed by Mario Garcia Jr, the new-look website retains its core values of independence, authenticity, and credibility while adopting contemporary web design principles, tools, and features.
It is known from sources close to the development that Sanjay Reddy, Chief Operations Officer for Zee South channels, has put in his papers. Reddy was elevated to his current position in July 2009. As COO, Zee South, he was looking after Zee Telugu, Zee Tamil, Zee Kannada and Zee 24 Gantalu. It is not known where Reddy is headed next.
Mudra Mumbai has recently won the creative duties for Femina, part of the Worldwide Media Group, a joint venture between BBC Worldwide and Bennett Coleman Company Ltd. Lowe is the incumbent agency. The task for Mudra is to fine-tune Femina’s brand position and communication such that it is relevant and relatable for the reader today.
Maxx Mobile Communications Ltd, a mobile phone accessories manufacturing and distribution company, has appointed MPG as its media agency. The account size is pegged at upwards of Rs 20 crore. The creative duties are being handled by Pickle Advertising. It is for the first time that Maxx Mobile has appointed creative and media partners.
MAX channel has appointed the JWT Group as their creative communications partner. The decision was closed following a competitive pitch by a few selectively invited agencies vying for the account. JWT will take over from incumbent agency TBWA\India with immediate effect. The account size is pegged at Rs 25 crore.
The 17-week trend (week 15 to week 31) of RAM data for day part 7 am to 11 am for the Bangalore market shows Big FM to be the most popular FM station, at least in weeks 30 and 31. However, Radio Mirchi and Fever FM have also emerged as strong competitions for the top slot in morning listenership.
Scribbling messages, scrawling names or painting abstract caricatures have always been populist forms of expression, right from the time of cave paintings. Creating space for graffiti in the digital space is Lokmat, which recently announced a new portal to encourage people to use the web to express their views and voice their opinions.
Kishan Kumar, Investment Director, Maxus, believes that that work is based on the three pillars of continuous improvement of the knowledge base, adaptability at any given situation and undying passion for the work one does. The GenNext Media Magnate is chosen by a committee comprising the exchange4media editorial team in consultation with Raj Nayak.