Mid Day’s Group Editorial Director Shishir Joshi and Editor – Editions Krishna Warrier have resigned from the company. Mid Day has decided not to replace the position of Group Editorial Director. Instead, Abhijit Mazumdar, who was the Resident Editor, Delhi is moving to Mumbai as Executive Editor, Mid Day, All Editions. Mazumdar will report to Manajit Ghoshal, CEO, Mid Day Multimedia. Ghoshal has confirmed these developments to exchange4media.
Webchutney has recently launched its mobile division called Culture Mafia. Culture Mafia is a full service independent mobile agency, which will integrate mobile marketing, advertising, and mobile Internet development supported with in-house media and technology capabilities.
Amrita TV has launched ‘War Zone’, an election special programme, which is an analytical survey of the ground situation in each of the 20 Parliamentary constituencies in Kerala, which are due to go to the polls in April. ‘War Zone’ will be telecast Monday-Friday at 5 pm and Saturdays and Sundays at 11.30 am.
Following round one of the judging process for Media Abbys, the shortlist for the final round were announced on March 17. There are 77 entries shortlisted for the final rounds across 13 categories. The Media Abby Awards will be held on April 3 during the GoaFest 2009.
Mobile marketing and technology company ActiveMedia Technology has entered into a business partnership with 2ergo Group Plc, a provider of convergent mobile communications. Under the partnership, ActiveMedia will re-sell 2ergo’s full mobile Internet and messaging product suite.
After a nine-year stint with Star India, Viren Popli has decided to put in his papers as Senior VP and Head of Mobile Entertainment. Popli is currently serving his notice period and will be in office until the first week of May 2009. Speculations are rife about his joining Mahindra & Mahindra Entertainment, which Popli refused to comment on.
The Casbaa India Satellite Forum 2009, which was held in Delhi on March 17, saw eminent speakers from the DTH, cable, IPTV, HITS and broadband industry sharing their views. Digital technologies have created shifts in the way people access and view content, and hence shift in the models of broadcast and distribution companies. Though competition has gone up, there will be co-existence, the speakers felt.
Mona Jain is currently Head of Strategic Investments at India Media Exchange. Her journey in the media field has been impressive. Jain has had rich experience across leading agencies such as JWT, Mudra, FCB Ulka and Cheil. Her experience extends to clients as diverse as Samsung, Nestle, Whirlpool, Pepsi and Glaxo SmithKline. Continuing with the tribute to the Women Icons of the media and advertising world, exchange4media highlights the achievements and contributions of Jain.
The Bombay High Court is expected to give its verdict on whether Sony would retain its telecast rights for the Indian Premier League (IPL) on March 18, 2009, according to an industry source. Meanwhile, as per the revised schedule, Delhi, Jaipur and Visakhapatnam have been dropped as IPL venues for Season 2.
The past few weeks have seen many cost cutting measures coming from BCCL, including pay-cuts. BCCL Chief Ravi Dhariwal explained that the company was approaching the current media environment with a two-fold plan – control costs and increase revenues. He said that having addressed the former part of the plan, the company was now focussing on increasing revenues by providing integrated solutions and newer BCCL media vehicles for clients to advertise on.