Volunteer4India joins hand with WittyFeed for outreach support

WittyFeed comes on board as digital media partner on all of Volunteer4India’s current and future initiatives

e4m by exchange4media Staff
Updated: Feb 22, 2019 3:41 PM

In a bilateral understanding, WittyFeed, a content creator in the digital media space, has agreed to extend support to Volunteer4India, a Gurgaon-based organisation which helps brands in effective handling of their social impact projects.WittyFeed comes on board as digital media partner on all of Volunteer4India’s current and future initiatives.

As part of this, WittyFeed will give boost to Volunteer4India’s social initiatives through its content platforms to further enhance its social outreach and propagating respective causes. On the other hand, the same will be an opportunity for WittyFeed to further their stronghold on youth and to channelise their collective power towards achieving larger social good.

Commenting on the partnership, Mayur Sethi, Partner & COO, WittyFeed, said: “We are extremely inspired by the way Volunteer4India is making brands responsible through meaningful initiatives and the way they are mobilising the youth towards social good. We’re happy to partner with them to support all their social causes and initiatives. We believe it gives us the right opportunity to leverage our youth outreach to achieve some collective happiness for the society.”

Most of Volunteer4India’s social initiatives patronised by corporates, and are materialised in collaboration with NGOs and institutions where large numbers of youths actively participate as volunteers.

Ranjoy Dey, Co- founder & CEO Volunteer4India, said: “We build social cause advocacy events & programmes for the youth to actively participate in and contribute their voices & skills. Through these programs, we build outreach, affinity and advocacy for Brands around social good. In this journey, we are extremely glad to have Wittyfeed.tv and its content platforms partner Volunteer4India to spread positivity and communicate our initiatives among its large young readers across India.”

Notably, some of Volunteer4India’s projects on issues such as PET bottle recycling, equal opportunity marathon and diversity hiring, have managed to get good response and support from the public and corporates respectively.

“Through this, Wittyfeed again demonstrates its thought leadership on creating & sharing differentiated content for its subscribers. Together, we hope to drive impactful social change through a right mix of active youth engagement and media outreach for awareness,” Ranjoy added.

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