digital-marketing

The conference showcased how Adobe, along with its key strategic partners, offers innovative solutions to brands with a range of products and services

exchange4media Staff 2 days ago

At YouTube’s annual flagship event Brandcast, CEO Susan Wojcicki said India has 265 million monthly active users

exchange4media Staff 1 week ago

The Indian Digital Media Awards 2019 will be held on June 27 and 28 at The Taj Lands End in Mumbai

exchange4media Staff 04-April-2019

Gozoop has retained the team's digital mandate for the fourth consecutive year and will take charge of the digital and content creation duties for the brand throughout this IPL season

exchange4media Staff 28-March-2019

In the beginning, the focus will be on women-oriented and real estate inventories

exchange4media Staff 28-March-2019

In the survey conducted for the report, 53% respondents believe that mobile ads are more effective in reaching the right target audience

Dolly Mahayan 27-March-2019

According to Tiwari, Vice President-Marketing, Havells India, Internet and Outdoor are the fastest growing mediums

exchange4media Staff 11-March-2019

Alex Josephson, Head of Global Brand Strategy, Twitter, talks about how the platform helps brands maximise their reach

Ruhail Amin 07-March-2019

Urban India records 7% growth in 2018, Rural India 35%. As much as 97% of users use mobile phone as one of the devices to access Internet

exchange4media Staff 06-March-2019

The 11th edition of Pitch CMO Summit, to be held at ITC Maratha in Mumbai on March 7, will see a gathering of the best minds in the business of marketing

exchange4media Staff 01-March-2019

Budget Optimizer is a real-time marketing analyzer tool that is built on real-time data stream to address complex econometric trends and help predict market behaviour for growth

exchange4media Staff 25-February-2019

WittyFeed comes on board as digital media partner on all of Volunteer4India’s current and future initiatives

exchange4media Staff 22-February-2019

Happy Marketer’s India offerings will be integrated with Merkle Asia Pacific and help widen the base for the brand in India

exchange4media Staff 21-February-2019

The mandate was won following a multi-agency pitch, and will be operated out of the Social Kinnect Mumbai office

exchange4media Staff 20-February-2019

Guest Column: Deeptanshu Bansal, Founder & CEO of The Brand Bee tells us how to win over the client's trust in a short time despite many competitors in the industry

Deeptanshu Bansal 13-February-2019

The monthly active users totalled 321 million in the fourth quarter, down from 326 million in the third quarter

exchange4media Staff 08-February-2019

In the integrated solution, Konnect Insights and Qoruz bring together the power of social listening & analytics and influencers discovery, insights and reach

exchange4media Staff 01-February-2019

The company is kicking off the brand’s customer experience focus in advance of their first product debut planned for early 2019

exchange4media Staff 30-January-2019

A round-up of all big stories that made headlines this week

exchange4media Staff 19-January-2019