Tribes appoints Reachig's Indraneel Ganguli as CMO
Ganguli is the founder and director of consultancy firm Reachig, which he still continues to run
According to media reports, Indraneel Ganguli has joined Tribes as Chief Marketing Officer effective March 1, 2019.
“Indraneel will lead our strategic and marketing direction and provide the platform and structure for the group's integrated marketing services and make us future ready,” said Gour Gupto, Founder and MD, Tribes.
Ganguli is the founder and director of consultancy firm Reachig, which he still continues to run. He specialises in brand building, direct marketing, media relations, event themes, digital marketing, and customer loyalty.
He has over 28 years of experience in advertising and marketing. In his early career days he worked with agencies like Clarion, Lintas and Percept. In 2000, he joined Bharti Airtel as Head of Marketing, where he worked for four years before shifting to Satyam in 2004 as their Global Head of Corporate Communications.
In 2007, Ganguli joined Tata Technologies, where he worked for a year as chief marketing officer, before moving to Tech Mahindra, as the Global Head of Brand and Business, where he worked for 10 years.
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