DViO wins digital mandate of Matter Motors

The mandate includes a full range of services—social media strategy, content creation, performance marketing, and customer engagement initiatives

by e4m Staff
Published: Nov 27, 2024 9:50 AM | 1 min read

DviO has secured the digital mandate for MATTER.

With this partnership, DViO will lead MATTER’s digital strategy, fueling brand awareness and business growth across digital platforms. The mandate includes a full range of services—social media strategy, content creation, performance marketing, and customer engagement initiatives—all aligned with MATTER’s mission to transform mobility while delivering an aspirational lifestyle experience.

Arun Pratap Singh, Group CXO of Operations & Founder at MATTER, shared his vision for the collaboration: "MATTER was born out of a mission to drive sustainable progress through technology-driven mobility solutions. DViO’s expertise in digital engagement and storytelling is a powerful asset in sharing this vision with a wider audience, helping to mainstream electric mobility. We are excited to work closely with the DViO team to inspire consumers and stakeholders with our dedication to a cleaner, sustainable world."

Sowmya Iyer, Founder & CEO of DViO, added, “As India embraces sustainable, tech-driven mobility, MATTER’s revolutionary approach must reach people who value sustainability and smart transportation. At DViO, we are thrilled to contribute to building MATTER as one of India’s most sought-after lifestyle brands, leveraging digital technology and media to showcase MATTER's cutting-edge innovations, Together, we aim to spark a movement that accelerates clean mobility adoption across India and beyond.”