Brands Connect With Commuters on Jcdecaux Street Furniture

Brands from various categories are promoting their festive offers and greetings to the commuters on JCDecaux Street Furniture in Delhi

by exchange4media Staff
Published - Nov 15, 2017 3:35 PM Updated: Nov 15, 2017 3:35 PM

Brands from various categories are promoting their festive offers and greetings to the commuters on JCDecaux Street Furniture in Delhi. This is a season of pleasant weather and celebratory mood amongst people, which triggers a shopping fiesta. A mass communication medium like JCDecauxStreet Furniture holds the power to influence choices and purchase of the onlookers.

Brands are upping their communication and ad-spends. Be it, the pitch battle between the ecommerce giants – amazon and Flipkart; the sweet spot being taken by ITC FMCG products and Cadbury’s; be it jewelry brands such as PC Chandra and Senco or Automobile brands racing up to win consumer hearts. These brands have always been advertising on JCDecaux media to increase their visibility and also to reiterate the communication already doing its rounds on other media. Delhi looks very attractive and dolled up this time of the year and well-litJCDecaux Street Furniture adds on to the glam quotient and also garners more eye balls. 

“We are very happy that brands have been continuously placing their trust on our Media. This is due to our strategically located Citylights catering to the various segments which help thebrands choose appropriate Networks in accordance to the brand’s communication strategy. JCDecauxCitylights are spread across the length and breadth of the city to deliver an unmatched reach and frequency.”, says Olivier Heroguelle, MD -JCDecaux India.

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