A magician with words: Manish Tiwary on Piyush Pandey

Manish Tiwary, Chairman & Managing Director, Nestle India, & Market Head, Nestlé South Asia, remembers the ad legend Piyush Pandey

e4m by e4m Staff
Published: Oct 24, 2025 2:17 PM  | 1 min read
Manish Tiwary remembers Piyush Pandey, advertising legend
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You brought the real, raw, and rustic Bharat onto the TV screens/radio/print of India, unapologetically.

You spoke of Bharat…..to Bharat.

From 'Miley Sur Mera Tumhara'….to 'Har Ghar Kuchh Kehta Hai'….. to 'Todo nahi, Jodo'... You wore it on your sleeves, and everyone took notice… and we all took pride!

Personally, when you insisted ‘Tu Khul, Tu Khil, Har Pal Tu Khud Se Mil’ for Amazon…..I was part-amazed and part-knowing that the magician with words had just cast his spell, as always.

God Speed, Brother!

Published On: Oct 24, 2025 2:17 PM