Kreate Advertising adds Jeeva Spa & Salon biz to its kitty
Kreate Advertising has bagged the creative and PR duties of Jeeva Spa & Salon. The account was handed over to the agency in the month of April and the work is already underway.
Published - May 5, 2011 8:26 AM Updated: May 5, 2011 8:26 AM
Kreate Advertising Pvt. Ltd. has recently bagged the creative and PR duties of Jeeva Spa & Salon. The account was handed over to the agency in the month of April and the work is already underway.
With the help of Kreate’s services, the brand aims to enhance its brand positioning and marketing of its newly-opened outlet in Navi Mumbai.
Sharing the advertising blue print with exchange4media, Dhaval Mehta, CMD, Kreate Advertising Pvt. Ltd., said, “A complete communication strategy has been planned to announce the launch of the spa. These include outdoor like hoardings and bus panels, bus shelters in the satellite city with a spill over in the Mumbai suburbs, promotional vouchers and packages for existing and new customers, PR activity and print advertising in the local media for the first phase. Various promotional activities and client interactions will be conducted for the second phase of communication.”
“Jeeva is a very dynamic and exotic brand to work for and holds great potential. We are proud to have bagged this account and look forward to a mutually benefiting relationship with them,” Mehta added.
The multifaceted luxury spa and salon’s saw its first outlet at Bandra and now, the company has expanded its services to their Vashi outlet. Kreate’s responsibility includes the complete creative collaterals, internal & external communication, designing and concept for the outdoor media as well as PR, focusing on the launch of their second branch in Navi Mumbai.
Lately, the agency has won advertising rights for Kyan resorts and PR rights for Berge windcheaters too and has also managed to add Argus electronic security systems in its clientele list.
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