whatsapp-status
Brands are experimenting with text-led, status-style posts and humour-driven formats, tapping everyday digital behaviours and shared experiences to engage audiences
Vaishnavi Deshpande Jan 7, 2026 5:01 PM
Ads can take the form of single images or short videos of up to 30 seconds, built in a vertical format
e4m Staff Sep 16, 2025 12:29 PM
WhatsApp head Will Cathcart emphasised that these ads won't appear inside chatboxes