vikram-bahl

Industry experts talk about brands such as Tata Sky, Horlicks and Cars24 tapping the emotional quotient, how it boosts sales, and the demographic research needed to put together such campaigns

Shweta Raaj Singh 3 days ago

The latest campaign for Women’s Horlicks by FCB India celebrates women who dared to follow their unconventional dreams & showed the world that they are not just mentally but physically strong too

exchange4media Staff 23-March-2019

In the second year of the ‘Be Fearless’ campaign, crafted by FCB India, Horlicks helps kids prepare for their exams and overcome the effects of rote memorisation

exchange4media Staff 19-February-2019

Created by FCB Ulka, the campaign features young children who are constantly pushing limits and challenging themselves in different fields driven by their hunger for growth

exchange4media Staff 04-August-2018

‘Fearless Kota’- Horlick’s latest campaign to fight the exam stress

exchange4media Mumbai Bureau 29-January-2018

Tibb to spearhead the marketing operations for India & South Asia. He replaces Vikram Bahl

exchange4media Staff 21-January-2013

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