vanitha
IRS Magazines

The findings of the Indian Readership Survey Q1 2019 revealed that 1.8 crore readers have been added to the daily readership from IRS 2017

Noel Dsouza Apr 29, 2019 8:52 AM

Among the regional players, Tamil newspaper Daily Thanthi and Marathi daily Lokmat command highest readership followed by Malayala Manorama

exchange4media Staff Jan 19, 2018 12:00 AM

Karan Bajwa named Managing Director, IBM India

Bajwa succeeds Vanitha Narayanan, who is appointed as Chairman, IBM India

exchange4media Staff Jan 5, 2017 1:34 PM

Print industry in Kerala gears up for Onam boom

Change in the government is likely to revive the economy and hence increase advertising spends, especially during Onam, although currently the market seems to be little sluggish

Deepa Balasubramanian Aug 18, 2014 8:14 AM

Smarter planet, smarter India

IBM has taken Smarter Planet initiative to over 2000 cities globally to use resources better. Vanitha Narayanan, MD, IBM India, talks about Indian projects that have successfully used technology for the larger good

Simran Sabherwal Jun 3, 2014 8:04 AM

IRS 2012 Q2: Mixed numbers for magazines

India Today loses 59,000 readers from Q1. Vanitha maintains its lead among top 10 magazines, but has seen the steepest fall in readership

exchange4media Staff Oct 2, 2012 9:48 PM

IRS 2012 Q2: Decline story for language magazines

Vanitha remains in top slot, Malayala Manorama loses readers, growth for Karmakshetra and Karmasangsthaan

exchange4media Staff Oct 2, 2012 8:50 PM

IRS 2011 Q4: Magazines overall see decline

Six of the top 10 magazines have seen decline in AIR as per the IRS 2011 Q4 results. New entrant, Samanya Gyan Darpan, has captured the No. 4 position

Shanta Saikia Mar 7, 2012 8:01 AM

IRS 2011 Q4: Slide continues for language magazines

Seven of the top 10 language magazines have seen decline as per IRS 2011 Q4. Bengali magazines see growth in average issue readership

Shanta Saikia Mar 7, 2012 7:58 AM

IRS 2011 Q4: English publications stem magazines’ slide

Magazines continue to see decline in AIR in IRS 2011 Q4 as well. English magazines fare better with all except one among top 10 seeing growth

Shanta Saikia Mar 6, 2012 7:42 AM

Percept Activ handles Vanitha Awards 2012

Percept Activ, the strategic business unit of Percept Media, executed an on-ground activation of Vanitha Awards for the eighth consecutive year

exchange4media Staff Mar 6, 2012 5:07 AM

 IRS 2011 Q2: No cheer for women’s magazines; regional mags fall 14 pc over 2009 R1

Overall, women’s magazines are struggling to retain their readership base. Among languages, regional women’s magazines are losing a higher share of the readership – going from an AIR of 81.83 lakh readers in 2009 R1 to 72.49 lakh in 2010 Q2 to 70.53 Iakh in 2011 Q2 – a decline of 14 per cent over the two-year period.

Arwa Sultanali Oct 19, 2011 8:23 AM

IRS’11 Q1: Slide continues for magazines; no changes in top ranking

No big surprises are seen in the ranking of the top line magazines as per the Indian Readership Survey Q1 2011 data release by Hansa Research and Media Research Users’ Council (MRUC) on June 17. However, the decline trend in readership continues in this quarter as well.

Nitin Pandey Jun 17, 2011 11:50 AM

‘Vanitha’ plans early for Christmas special in December

Malayalam fortnightly ‘Vanitha’ is sprucing up its content for a special Christmas issue in the month of December. The issue of ‘Vanitha’ in the second half of the month will feature some special articles and exclusive write-ups to attract women readers during the festive season.

Nitin Pandey Nov 20, 2010 7:28 AM