satellite-internet
While satellite broadband promises to unlock new audiences and markets. But industry leaders disagree on whether better connectivity will translate into meaningful advertising opportunities
As Starlink, Jio & Airtel services await clearance for commercial operations, the connectivity tussle raises an unfamiliar question for advertisers: what changes when the internet comes from space?
Shantanu David Oct 13, 2026 9:26 AM
Both Starlink and Jio’s satellite venture are awaiting final security clearance in India, setting up a potentially significant battle in the country’s low-cost connectivity market
e4m Staff Oct 12, 2026 9:08 AM