From a 'Bolo Ta Ra Ra' Christmas to a Santa gifting Polycab Green Wires, we bring you a wrap of the brand spots that caught our eye this year

Soumya Gawri Dec 25, 2025 9:22 AM

Today's Santa Claus demonstrates how economic forces and marketing can transform cultural symbols into powerful business drivers

Shantanu David Dec 25, 2024 10:02 AM

The campaign focuses on Christmas’ wider themes of generosity and giving, than the usual media portrayal of Santa Claus and reindeer

e4m Staff Dec 17, 2024 2:03 PM

It was Haddon Sundblom who first created a warm, pleasantly plump Santa who looked more human and less elf-like

e4m Staff Dec 25, 2023 9:14 AM

In this Christmas campaign, Zomato showcases the reactions of grown-ups and kids alike when the news of Santa Claus' delay breaks

e4m Staff Dec 22, 2023 11:59 AM

A big part of the Santa Claus lore we have today is thanks to Coca-Cola and an artist named Haddon Sundblom

exchange4media Staff Dec 22, 2022 9:18 AM

From creating different outlooks on Santa Claus to showering the customers with interesting deals and offers, here’s how various brands are spreading the Christmas cheer

exchange4media Staff Dec 25, 2021 7:53 AM