rohan-mehta

Influencers’ deep and direct connections with their audiences help brands to reach consumers say experts from KWAN Entertainment, Amway, BBLUNT, Social Kinnect & Golinopinion

Misbaah Mansuri Aug 20, 2018 8:57 AM

Along with handling creative duties of the brand, Social Kinnect will also be responsible for their online reputation management as well as for strategising on-ground store promotions

exchange4media Staff Jul 23, 2018 1:24 PM

Your access not for sale, big victory for all internet users, say Industry experts

Apeksha Mishra Jul 13, 2018 8:56 AM

Saini comes with a vast experience of over 19 years spread across digital and social media, data analytics and product engineering

exchange4media Staff Feb 14, 2018 12:44 PM

Rohan Mehta on the standout trends in digital marketing, AI, appointing Gerard Jayaranjan as National Creative Director and the importance of influencers

Anam Khan Dec 21, 2017 8:51 AM

Social Kinnect to handle digital media marketing for IDBI Federal Life Insurance

Social Kinnect, which won the account in a multi-agency pitch, will kickstart this relationship with a campaign for the Mumbai Half Marathon

exchange4media Staff Jun 7, 2017 12:13 PM

Social Kinnect wins the digital marketing mandate for Safari Bags

Safari Bags takes the big leap into digital with this association, gets set to launch the brand online

exchange4media Staff Mar 21, 2017 3:13 PM

Social Kinnect bags the digital media mandate for fbb

The mandate includes the digital duties of creative strategy and management of the brand’s digital assets

exchange4media Staff Mar 16, 2017 11:33 AM

Guest Column: Creative & digital media buying: The new power couple - Rohan Mehta, Social Kinnect

Understanding of media buying and planning in digital is a lot different than in mainline. The basic skillsets required have changed drastically, while mainline was all about relationships and bulk buying, digital is completely driven by platforms, analysis and targeted buying. Hence it becomes all the more important for brands to think of both these factors at the same time, writes Rohan Mehta, CEO, Social Kinnect

Rohan Mehta Jan 17, 2017 8:25 AM