The campaign comprises positive viral creatives from almost 19 agencies like Ogilvy & Mather, Wunderman Thompson, Publicis, 82.5 Communications, R K Swamy BBDO, Rediffusion Y&R, and SOS Ideas

exchange4media Staff Jul 24, 2020 5:16 PM

Conceptualised by Rediffusion Y&R, the campaign encourages self-employment

exchange4media Staff Aug 4, 2018 8:43 AM

The mandate includes supporting brand and marketing communications of SBI and its portfolios with strategic and communication planning, messaging development and execution

exchange4media Staff May 3, 2018 11:49 AM

The mandate includes supporting brand and marketing communications of Tata Trusts and its portfolios with strategic and communication planning, messaging development and execution.

exchange4media Staff Apr 11, 2018 7:26 PM

McCann Worldgroup India, Ogilvy and Mather India, Ogilvy and Mather, Gurgaon, Rediffusion Y&R Mumbai and Leo Burnett India make the cut

exchange4media Staff Jun 18, 2017 1:37 PM

The 360-degree campaign by Rediffusion Y&R wants to target a new and younger audience while maintaining loyal consumers

exchange4media Staff May 27, 2017 7:53 AM

Narayanswamy replaces Uttio Majumdar, who moves to a career in marketing

exchange4media Staff Apr 11, 2017 9:22 AM

Lahiri will be based out of their Mumbai office and report to Chief Strategy Officer Navonil Chatterjee

exchange4media Staff Apr 7, 2017 7:55 AM

Arun Nanda, Chairman and MD of Rediffusion Y&R, has written an open letter to Mistry and questioned the press release issued by Mistry’s office on Tuesday in which he alleged that Tata Sons paid for PR work done for Tata Trusts

exchange4media Staff Nov 18, 2016 12:04 PM

Rediffusion Y&R Mumbai won a Silver Lion for Tata Motors' 'Dipper Condoms' campaign while PHD India Mumbai won a Bronze Lion for Hindustan Unilever's 'Lo Kar Lo Baat' campaign for Active Wheel Detergent

exchange4media Staff Jun 23, 2016 8:05 AM

In the Media Lions category, Leo Burnett India saw three entries shortlisted. Rediffusion Y&R saw one entry for Tata Motors make it to the shortlist while PHD India also saw its "Lo Kar Lo Baat" campaign for Active Wheel make it to the shortlist as well

exchange4media Staff Jun 22, 2016 1:46 PM

India saw a total of 5 entries shortlisted between 3 agencies in the Outdoor Lions. Meanwhile, no Indian agency made it to the Digital Craft shortlist which was also announced today

exchange4media Staff Jun 21, 2016 1:12 PM

Rediffusion Y&R Mumbai sees 5 of its entries shortlisted in the Health & Wellness Lions category. The only other Indian agency that makes it to the shortlist is Medulla Communications with one entry

exchange4media Staff Jun 19, 2016 1:07 PM

The account has been won following a multi agency pitch and will be handled out of the Rediffusion Y&R’s Mumbai office

exchange4media Staff Mar 23, 2016 12:16 PM

Rediffusion Y&R has created latest campaign for Tata Motors T1 Prima Truck Racing Championship which is scheduled to be held at the Buddh International F1 circuit, Greater Noida on March 20

exchange4media Staff Mar 19, 2016 8:06 AM

Choudhari comes from Creativeland Asia and has been behind some sterling work on Marico Corporate, Virgin Mobile, Parachute, Wego, Killer, Captain Morgan, to name a few

exchange4media Staff Nov 10, 2015 12:32 PM

Prior to this promotion, Mishra was Partner- Strategic Planning, for the agency

exchange4media Staff Sep 25, 2015 10:41 AM

Ghosh has over 15 years of experience in the business and has worked in several large network agencies such as Grey, Mudra, Rediffusion Y&R, Ogilvy and JWT where he has just finished a five year stint

exchange4media Staff Sep 2, 2015 7:49 AM

The account will be handled out of the agency’s Delhi office. Edelman is the lead PR partner in the consortium

exchange4media Staff Aug 12, 2015 8:08 AM

He leaves JWT after a stint of almost 15 years. In his new position, he will be reporting to Dhunji Wadia, President, Rediffusion Y&R

exchange4media Staff Jul 29, 2015 4:42 PM