CMOs are restructuring martech stacks as AI-led operating systems replace fragmented tools and improve efficiency, integration, and decision-making.

Brij Pahwa Apr 7, 2026 4:21 PM

Speaking at the Subhas Ghosal Memorial Lecture, the Chairman and Editor-in-Chief of India Today Group expressed his concerns about the BARC rating mechanism

exchange4media Staff Oct 8, 2022 1:03 PM

WebEngage will power Adani Group’s digital transformation journey across its six consumer-facing businesses

exchange4media Staff May 13, 2022 11:17 AM

According to FB, the iPhone operating system changes will disproportionately affect Audience Network given its heavy dependence on app advertising

exchange4media Staff Aug 28, 2020 12:16 PM