Puneet Das, President - Packaged Beverages, India & South Asia, Tata Consumer Products Limited, discusses using AI to boost reach and engagement with consumers at the hyper localization level

Simran Sabherwal Oct 28, 2024 8:46 AM

The brand won the gold metal under the ‘Best Use of User Generated Content’ sub-category

e4m Desk Sep 5, 2024 4:00 PM

The 54-sec film is conceptualized by Havas Media Worldwide

e4m Staff Oct 21, 2023 8:30 AM

The campaign has been brought to life by Flying Mind Creative Solutions

exchange4media Staff Sep 16, 2022 4:51 PM