parul-garg

How politicians, cricketers & creators in India are fighting for same attention economy

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On YouTube, creators are redefining the leaderboard, with Tahir Jasus dominating at 441.2 mn video views, beauty influencer Parul Garg at 247 mn, and PM Modi at 144.4 mn views

Kanchan Srivastava Sep 11, 2025 9:18 AM