media ace?blur=25

Media Ace 2018 to be held on October 16 recognises top Indian media agencies & professionals for their excellent work in media industry

exchange4media Staff Oct 8, 2018 9:47 AM


Reliance Jio also announced Giga TV set-top boxes, which will have the ability to use the Internet to offer services such as live TV channels, and a new way of interacting with more than one person at the same time using Jio TV Call

Sonam Saini Jul 6, 2018 9:00 AM


Industry experts recently discussed the future of TV and the unanimous conclusion was that it is still the most preferred medium for long-form content

exchange4media Staff Mar 7, 2018 8:57 AM

Paritosh Joshi quits India TV?blur=25

Paritosh Joshi who joined India TV on 2nd November, 2015 as CEO has decided to part ways

exchange4media Staff Aug 5, 2016 2:46 PM

Will the 100% FDI move in Food Processing Sector translate into big ad revenues??blur=25

This move will also open the gate for food processing giants like Walmart, IKEA, Tesco and others, and apart from upliftment of farmers, there is an opportunity for the media players to add some extra revenues on their balance sheets as these companies are big advertisers too

Abid Hasan Mar 15, 2016 8:08 AM

India TV ropes in Paritosh Joshi as CEO?blur=25

Joshi has since been working on number of Industry initiatives including the BARC. His last assignment was as CEO Star CJ Network

exchange4media Staff Nov 3, 2015 3:14 PM

Examining the state of self-regulation in the advertising industry?blur=25

Publicis’ Bobby Pawar, Future Group’s Santosh Desai, Provacateur Advisory’s Paritosh Joshi, Standard Chartered Bank’s Sanjeeb Chaudhuri and novelist & former investment banker Anish Trivedi debate the need for self-regulation at ASCI’s ‘Creativity, For Goodness’ Sake!’ debate festival

exchange4media Staff Mar 23, 2015 8:48 AM

Guest Column: Is the ASCI Code stifling creativity in advertising??blur=25

Over a period of time, the fiercest creative minds learn to treat these limitations not as obstacles to crafting great brand messages but worthy adversaries who force their minds into a higher gear, says communication consultant Paritosh Joshi

Paritosh Joshi Mar 18, 2015 8:29 AM

ASCI presents 'Creativity , For Goodness' Sake' with global speakers & industry stalwarts?blur=25

Sir John Hegarty (Founder, Creative- BBH), Marc Matheiu (SVP, Marketing - Unilever), Shantanu Khosla (MD - P&G), & Rajkumar Hirani (Filmmaker) will share their thoughts on 'Creativity with Responsibility'

exchange4media Staff Mar 13, 2015 8:10 AM

BARC optimistic about future and timely commencement?blur=25

With processes of deployment getting in place, the agency seems affirmatively positive. However, the funding aspect of the agency, according to sources, still needs to be put in place

Abhinav Trivedi Jun 12, 2014 8:37 AM

The Arnab-Modi interview and ideas for audience measurement?blur=25

Paritosh Joshi, independent media & communication consultant, comments on how social media benefits future television measurement systems

Paritosh Joshi May 10, 2014 12:10 PM

Print players not in agreement with IRS numbers?blur=25

Following the release of the latest IRS data in Delhi, print players are expressing their discontent with the numbers, even as they are concerned that media planners will compare earlier numbers with the latest data

Abid Hasan Jan 30, 2014 10:08 AM

DNA contests IRS numbers?blur=25

DNA has stated that there's a mis-match between survey figures & its database. DNA has a robust subscription base that has opted for a paid subscription scheme, the paper maintains

Priyanka Mehra Jan 29, 2014 9:55 AM

Print industry still cautious about latest IRS numbers?blur=25

The latest IRS numbers have got mixed response from the print players, with most feeling that it's too early to comment

Abid Hasan Jan 29, 2014 9:46 AM

Technology gets priority over physical research in new IRS survey?blur=25

The new study puts in place a number of security systems to ensure the highest standards of governance, says Paritosh Joshi, Chairman, IRS Tech Comm

Abid Hasan Mar 16, 2013 9:29 PM

Content consumption platforms have changed: Experts?blur=25

With multiple platforms available today at his disposal, consumer is the new king, even as content has become the servant, say industry experts

Abid Hasan Mar 1, 2013 10:01 PM

India TV ropes in Paritosh Joshi as Strategist?blur=25

In this role, Joshi will be responsible for leading the revenue function of existing businesses & business development for forthcoming ventures

exchange4media Staff Sep 25, 2012 7:52 PM

India TV roped in Paritosh Joshi as Strategist?blur=25

In this role, Joshi will be responsible for leading the Revenue function of existing businesses & business development for forthcoming ventures

exchange4media Staff Sep 24, 2012 6:39 PM

“Readership of traditional newspaper is on the decline”?blur=25

Measurement metrics of print readership such as circulation, readers per copy are looked through a prism that is out of date, says MRUC’s Paritosh Joshi

Surbhi Bhasin Aug 9, 2012 8:29 PM