oo-la-la
With this registration, United Breweries Limited becomes the first company in the alcoholic beverages category in India to secure a registered sonic trademark
e4m Staff Feb 20, 2026 3:29 PM
Vikram Bahl, Chief Marketing Officer, United Breweries, tells us about the all-new avatar of Kingfisher's iconic jingle, Oo La La La Le O!, the premiumization drive, and more
Simran Sabherwal Jul 7, 2025 9:27 AM
Created by Ogilvy, the campaign captures the excitement of cricket while endorsing Kingfisher’s spirit of creating unforgettable moments