licensing-partnership
Resso and Shemaroo?blur=25

Through the association, Shemaroo will offer its wide range of high-quality audio content on the Resso app

exchange4media Staff Mar 25, 2020 4:46 PM

Brand licensing?blur=25

Guest Column: Rishabh Singla & Pranav Anand, Co-founders of LicenseWorks, talk about why brand licensing is a value-addition in the marketing mix

Rishabh Singla & Pranav Anand Nov 28, 2019 8:18 AM

Myntra bags distribution and management rights for Mango, also looking to invest in 15-20 local brands?blur=25

Myntra won distribution and management rights of Mango to set up its offline stores. It is also looking to invest in 15-20 local fashion brands as part of its Brand Accelerator program

exchange4media Staff Feb 23, 2017 8:12 AM