ipl-final

The Internet Goes Mainstream; Hotstar Shatters Another Ceiling

Delivered on Akamai, concurrent viewers on Hotstar soar past 10 million mark

exchange4media Staff 28-May-2018

IPL finals on Star Plus and Star Gold: Has Star hit a masterstroke?

The network has been quite tactical in using the winning combination of cricket and bollywood along with the widespread reach of Hindi GEC to garner maximum viewership for the finale

Sonam Saini and Madhuwanti Saha 26-May-2018