Indian Terrain?blur=25

As Indian Terrain completes 20 years, Charath Narsimhan, MD, Indian Terrain Fashions, tells us about the company’s sustainable strategy, joining forces with Fairtrade India & expanding to Tier markets

Ritika Raj Nov 17, 2020 8:46 AM

MS Dhoni?blur=25

With speculations surrounding the ace cricketer's retirement, experts opine whether brand Dhoni will continue to sustain

Anjali Thakur Jan 21, 2020 9:19 AM

Indian Terrain?blur=25

The campaign rolled out on digital platforms Facebook and Instagram to spread awareness on men’s issues. It was conceived and executed by the brand’s integrated advertising agency Brave New World

exchange4media Staff Nov 20, 2019 3:38 PM


The agency has been entrusted with creating an integrated brand presence across its mainline advertising, store communication, online presence and social media

exchange4media Staff Sep 25, 2019 11:07 AM


We bring you a roundup of the news making headlines this past week

exchange4media Staff May 25, 2019 9:57 AM

Indian Terrain MS Dhoni?blur=25

The current brand philosophy of Indian Terrain - “Makes You Feel Good” synergizes with Mahendra Singh Dhoni considering the multiple occasions he has inspired fans on and off the field

exchange4media Staff May 21, 2019 6:13 PM

Youth Quotient: "The energy in an ad agency is addictive"?blur=25

The kind of energy that there is in an agency is totally addictive, which is why people keep coming back to advertising. You seldom realise how much you are working; you are so full of adrenaline, says Isobar's Tanvi Pradhan

Abhinna Shreshtha Jan 17, 2014 8:41 AM