idea-cellular
Mallika Dua Idea?blur=25

As part of Idea 4G #IndiaKaLiveNetwork initiative, the campaign is an attempt to bring alive the experience of video calling with a renowned celebrity in real time

exchange4media Staff Apr 8, 2019 2:22 PM

Idea?blur=25

Idea recorded nearly 15 million views for its #IndiaKaLiveNetwork campaign on digital

exchange4media Staff Apr 5, 2019 2:45 PM

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Marketing campaign introducing the new company is expected to break in two weeks

Venkata Susmita Biswas Sep 1, 2018 8:59 AM

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We bring you a round up of the headlines making news this week

exchange4media Staff Jun 9, 2018 8:50 AM

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On Friday in regulatory filing, the company added that the EGM will also contemplate raising funds not more than 15,000 crores through debentures

exchange4media Staff Jun 2, 2018 10:02 AM

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To cater to the growing demand for diverse content on the back of deep penetration of 4G services, Idea has now significantly increased its regional and vernacular play.

exchange4media Staff Mar 20, 2018 4:56 PM

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‘Nirvana’ plans- a range of postpaid plans, offering holistic solutions beyond just mobile connectivity, the product will be promoted through a high-decibel advertising campaign which will kick start with a TVC which went on air today.

exchange4media Staff Mar 14, 2018 3:01 PM

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Experts positive about FMCG, automobile, telecom, smartphone brands and govt sectors spending big money on TV advertising

Sonam Saini Jan 8, 2018 9:00 AM

Authenticity improves trust and trust builds business: Sunita Bangard, President - Marketing, Idea Cellular?blur=25

At the Pitch CMO Summit, Sunita Bangard, President - Marketing, Idea Cellular, spoke on ‘Building Brand Authenticity in the Digital Age’

exchange4media Staff Mar 14, 2017 8:04 AM

"It's complicated" between Jio and rivals - Airtel, Vodafone, and Idea?blur=25

Reliance Jio sends a message of love to bitter rivals Airtel, Idea Cellular and Vodafone India in the midst of a turf war.

exchange4media Staff Feb 15, 2017 8:16 AM

Idea Cellular gives 4G push with 'BiggestSmallChange' campaign?blur=25

The ad conceptualised by Lowe Lintas highlights the benefits of their 4G service in the commercial, like high-speed, great quality, video calling & live-streaming

Sarmistha Neogy Jun 9, 2016 7:54 AM

Top CMOs honoured at Pitch CMO Summit 2016?blur=25

exchange4media felicitates the best marketing heads at the annual Pitch CMO Summit held in Mumbai yesterday.

exchange4media Staff Mar 5, 2016 7:33 AM

92.7 Big FM and Idea Cellular launch 'India Sharing Season'?blur=25

The radio activation is an extension of Brand Idea’s ongoing ‘Easy Share’ campaign which has been promoting the idea of internet sharing amongst people

exchange4media Staff Jan 21, 2016 5:09 PM

Idea Cellular revenues grow by 14.7% to Rs. 86,799 million in Q2FY15?blur=25

The primary factor for revenue growth was volume led drivers including 26.3 million active subscriber addition in the year, Expansion of YoY voice minutes, and Annual 82.6% Mobile Data (2G+3G) volume growth to 72 billion MB

exchange4media Staff Oct 23, 2015 8:21 AM

Vodafone, Airtel, Idea ads under ASCI scanner?blur=25

Claims by Vodafone and Airtel on speed were found unsubstantiated, while Idea's IIN ads were questioned for misleading consumers

Sarmistha Neogy Aug 29, 2015 8:10 AM

Idea Cellular launches new TVCs to promote National Mobile Number Portability?blur=25

Conceptualised by Lowe Lintas and Partners, the two TVCs feature song and dance sequences and are an extension of the ‘No Idea, Get Idea’ campaign

exchange4media Staff Aug 22, 2015 1:58 PM

Komli Media’s Southeast Asia biz bought by Malaysia’s Axiata Group for $11.25 million?blur=25

The deal includes Komli’s operations in Singapore, Thailand, Vietnam, Philippines, Indonesia, Malaysia and Hong Kong. These operations will be consolidated under Axiata’s subsidiary—Adknowledge Asia Pacific

exchange4media Staff Aug 12, 2015 8:30 AM

Idea Cellular Q1 net profit jumps 28%, revenues rise 16%?blur=25

At consolidated level including 16 per cent of Indus contribution, the gross revenue in Q1FY16 has grown by 16.4 per cent to Rs. 87,983 million, the EBITDA at Rs. 32,284 million grew by 28.9 per cent, EBITDA margin improved by 3.6 per cent to 36.7 per cent and Q1FY16 PAT at Rs. 9,308 million, a growth of 27.8 per cent (v/s Q1FY15)

exchange4media Staff Jul 23, 2015 11:39 AM

Reliance Jio ropes in Pradeep Shrivastava as CMO?blur=25

Media reports suggest that Reliance Jio Infocomm has roped in Pradeep Shrivastava as its Chief Marketing Officer (CMO)

exchange4media Staff May 14, 2015 2:13 PM