id-fresh-food
PC Musthafa, CEO and Co-founder of iD Fresh Food, has even sent out a personalized letter to apartment societies in the three cities
exchange4media Staff Aug 15, 2022 6:00 PM
At the inaugural edition of The Dakshin Diaries, panellists discussed the distinct ways in which brands are built in the South
exchange4media Staff Oct 12, 2021 1:47 PM
iD’s campaign will be launched on all major OTT platforms, TV channels (in Karnataka) and social media platforms
exchange4media Staff Feb 27, 2021 4:05 PM
The ad has been developed by Rajeev Ravindranathan, Founder Director of Bangalore-based creative agency, People Design and Communications
exchange4media Staff Nov 7, 2020 9:12 AM
The company's 'Trust Shop 2.0' campaign is a 'buy-now-pay-later' service for customers in need
exchange4media Staff Jun 27, 2020 2:00 PM
The appointments have been made to strengthen the food brand's business resilience in a post-pandemic world
exchange4media Staff Apr 21, 2020 2:32 PM
As Finance Minister Nirmala Sithraman is set to present her maiden Union Budget on Friday, brand heads tell us more about their expectations from Budget 2019
Neethu Mohan Jul 4, 2019 8:47 AM
PC Musthafa, CEO & Co-Founder iD Fresh Food tells us about the company's new vertical, marketing mix, upcoming campaigns and expansion plans
Neethu Mohan Mar 29, 2019 8:31 AM
As part of the #EqualsWithiD campaign, men are encouraged to take a 'Cook For Her' pledge and take over in the kitchen for three days in a week
exchange4media Staff Mar 10, 2019 10:00 AM
The message of inclusiveness for the I-Day campaign is in tune with the ‘Meet Your Neighbour’ campaign that iD Fresh Food had launched in June this year
exchange4media Staff Aug 16, 2018 8:52 AM
The CEO & Founder of ID Fresh Food talked about how he along with his cousins built a Rs 1000-crore brand from scratch using common sense
exchange4media Staff Jul 5, 2018 3:18 PM
In an interaction with exchange4media, PC Musthafa, CEO & Co-Founder iD Fresh Food shares how the brand deals with competition and marketing strategies followed by them.
Neethu Mohan Jun 11, 2018 8:49 AM
