hit-or-miss-the-week-in-ads
From UNIQLO’s celebrity-led fleece campaign to Taneira’s take on festive dressing, brands are using humour, product storytelling and familiar cultural cues to connect with consumers
Ranbir Kapoor's FMCG debut, Sachin Tendulkar's ChatGPT innings and festive face-offs from Amazon and Flipkart lead this week's best ads
Aryendra Khan Oct 3, 2026 8:45 AM
From Shah Rukh Khan and Sachin Tendulkar to AI, folklore, father-son banter, and festive storytelling, here are the campaigns that caught our attention this week
Aryendra Khan Sep 12, 2026 8:12 AM
From evil eyes to Spider-Man, jewellery to lip balms; this week's ads prove brands are betting big on nostalgia, celebrity buzz and cultural storytelling
Aryendra Khan Aug 1, 2026 9:21 AM
From McAloo Tikki to Formula 1, this week's best campaigns prove great ideas come in every shape
Aryendra Khan Mar 14, 2026 8:55 AM
As we go through this week, here are brands that traded loud claims for sharp insights, cultural cues, and stories that actually feel lived-in
Aryendra Khan Jan 24, 2026 9:41 AM
As we step into 2026, we look at brand spots that caught our eye this holiday season
Soumya Gawri Jan 3, 2026 9:09 AM
A look at the good, the goofy, and the gloriously season-soaked campaign spots of this week
Soumya Gawri Dec 13, 2025 9:43 AM
A look at this week’s ad campaigns - while some melted our hearts, others failed to create a flutter
Soumya Gawri Nov 8, 2025 8:33 AM