Guest Column: Amitayu Basu, CEO, Numr Research, shares insights and tips on how to measure the outcome of an ad campaign

Amitayu Basu Jul 24, 2019 5:10 PM


Rakesh Yadav speaks to exchange4media about how AI is changing the face of digital marketing, spends on digital medium and more

Dolly Mahayan May 23, 2018 9:25 AM


With over 7.2 Million total Unique Visitors (UVs), [ M ] News 18 surpasses top media platforms, according to the comScore India MMX August, 2017

exchange4media Staff Oct 10, 2017 11:01 AM


As per Google Analytics, leads in engaging users for an average of 1.7 minutes per page

exchange4media Staff Jun 30, 2017 5:33 PM

SMG Convonix becomes Google Analytics Certified Partner?blur=25

SMG Convonix will help clients in web measurement planning, advanced feature implementations, media analysis and consulting, website optimisation, etc.

exchange4media Staff Jul 31, 2013 8:58 AM