gold-jewellery
Prashant Awasthi, CMO at Kisna Diamond & Gold Jewellery, says the brand’s media split is roughly 70% traditional and 30% digital, social, influencer, and AI-led platforms
Sunidhi Vijay Mar 3, 2026 8:33 AM
Over the past two years, lab-grown diamond brands have expanded across southern markets, opening stores, boosting omnichannel strategies, and investing in targeted digital campaigns
Pooja Yadav Mar 3, 2026 8:26 AM
Rajeev Toshniwal has held senior finance leadership roles across organisations including Noble Group SA, Think9 Consumer, Raymond Limited and the Future Group
e4m Staff Jan 16, 2026 4:09 PM
Brands that previously relied on one-time influencer posts are moving towards long-term creator partnerships, say experts
Shalinee Mishra Dec 3, 2025 9:18 AM
Shahid Kapoor and Mira Rajput Kapoor will lead KISNA’s campaign featuring the new tagline ‘Khushi Ke Har Pal’
e4m Staff Nov 28, 2025 1:37 PM
The commercial has been directed by filmmaker Gautham Vasudev Menon
exchange4media Staff Mar 13, 2021 7:36 AM
