Eros Now?blur=25

The partnership will allow Freecharge customers to access Eros Now’s content library at a 35% discount to the annual subscription price

exchange4media Staff May 7, 2020 12:02 PM

Zee5 partners with FreeCharge?blur=25

Through this partnership, FreeCharge customers can now purchase a ZEE5 subscription through the wallet at their convenience, and get access to 100,000+ hours of content across 12 languages

exchange4media Staff Dec 11, 2019 4:29 PM

Mohamed Esha Fayas DocsApp?blur=25

Prior to this, Fayas was associated with Dream11 as Head of Product

exchange4media Staff Nov 25, 2019 12:14 PM


The campaign, conceptualised by Lowe Lintas, celebrates even the little efforts that we make every day to address our basic necessities, which otherwise go unnoticed

exchange4media Staff Apr 6, 2019 8:21 AM


The 'Its Slick, Its Quick, Its Chik-Chika-Chik-Chik' campaign has been created by Lowe Lintas

exchange4media Staff Nov 20, 2018 6:22 PM

Freecharge promotes Ankit Khanna to Chief Operating Officer?blur=25

Khanna will be managing product, user growth, user experience, and business development at Freecharge

exchange4media Staff Mar 23, 2017 12:06 PM

Snapdeal appoints Jason Kothari as CEO of FreeCharge, commits USD 20 million investment?blur=25

Kothari retains his key leadership role as Chief Strategy and Investment Officer at Snapdeal

exchange4media Staff Mar 21, 2017 2:55 PM

FreeCharge ties up with Jaipur Literature Festival for first cashless edition of event?blur=25

Partnerships with retail chains, raising money from Jasper Infotech and now association with Zee Jaipur Literature Festival, 2017 has started off with a bang for digital wallet FreeCharge

exchange4media Staff Jan 12, 2017 9:05 AM

SBI aggressively promotes the ease of cashless transactions through new ads?blur=25

Reportedly, SBI in November had announced that they have set aside Rs 50 crore for ad campaigns to promote SBI Buddy over the next two months

exchange4media Staff Jan 12, 2017 8:16 AM

Innovative ad campaigns riding on the back of demonetisation?blur=25

A look at the ad campaigns that hit the mark during the demonetisation season, and understanding why other brands failed to utilised a golden 4-month window to launch innovative advertising campaigns

Venkata Susmita Biswas Jan 11, 2017 8:16 AM

How e-wallet cos are effectively using print to target consumers post demonetisation?blur=25

Post demonetisation, e-wallet companies were one of the first few players who sprang into immediate action. From lauding the Prime Minister’s initiative to educating the consumers through

Sarmistha Neogy & Venkata Susmita Biswas Dec 23, 2016 8:14 AM

Amazon introduces wallet-like feature, Amazon Pay Balance?blur=25

In the age of demonetisation, where digital wallets seems to be the keyword, Amazon launches Amazon Pay Balance for its users

exchange4media Staff Dec 20, 2016 8:25 AM

Paytm, FreeCharge & MobiKwik get aggressive on market share post  demonetisation?blur=25

So while Paytm has been the most aggressive of the lot, the others like FreeCharge & MobiKwik are also trying their best to milk the most in this situation

Sarmistha Neogy Dec 13, 2016 8:38 AM

Paytm taps India's large non-internet user base with dial toll free number?blur=25

Paytm empowers million of non-smartphone users to go cashless without a smartphone or internet connection with its new feature. With this step it inches closer to its dream of reaching out to 500 million customers by 2018

exchange4media Staff Dec 8, 2016 9:09 AM

Post demonetisation, e-wallet cos go on hiring spree to meet surge in demand & competition?blur=25

MobiKwik, Paytm, FreeCharge to hire fresh talent from India’s best colleges in the coming placement season

Sarmistha Neogy Dec 1, 2016 8:07 AM

Mobile-wallet companies encash on cash crunch situation through aggressive marketing?blur=25

Paytm, FreeCharge, MobiKwik, Ola Money see spurt in user base, traffic and merchant enquiries

Sarmistha Neogy Nov 14, 2016 8:09 AM

Zoomcar appoints Rajesh Bysani as Chief Product Officer?blur=25

Bysani comes with an experience of more than 10 years of working with renowned start-ups in the country

exchange4media Staff Sep 27, 2016 8:17 AM

'Lo do khatam karo' cuts across e-wallet clutter; gives Freecharge an edge over peers?blur=25

The study found that Top of Mind (TOM) recall for Freecharge significantly increased from 15% in pre-phase to 28% in the post launch phase

exchange4media Staff Jul 15, 2016 8:10 AM

Is the $100 bn online services market the way to go for Snapdeal??blur=25

Snapdeal forays into the USD 100 billion market of online services with its tie ups with Zomato, Cleartrip, UrbanClap and redBus

Madhuwanti Saha Jul 11, 2016 7:54 AM