foodfood
We speak to Uday Sodhi, EVP and Head – Digital Business, Sony Pictures Networks India (SPN) on introducing food genre in OTT space, how it will be a major growth category and what’s working for SonyLIV
Madhuwanti Saha 17-October-2017
It is to be noted that Helios was initially given the sales mandate for FoodFood in January 2013
"At this time, we can confirm that we are not entering into the partnership with FoodFood as announced earlier this year." said Discovery Communications in a company statement when exchange4media reached out to them on this matter
Priyanka Mehra 23-December-2016
According to media reports, Raghav Bahl’s Quintillion Media and Sanjeev Kapoor’s FoodFood have applied to the Foreign Investment Promotion Board (FIPB) to get clearance for their FDI proposals.
exchange4media Staff 25-June-2016
The focus will be on improving FoodFood’s distribution and sales with Discovery taking over responsibilities for the channel’s advertising.
exchange4media Staff 13-May-2016
Arthur Bastings, President and MD of Discovery Networks Asia Pacific, has reiterated the company’s endeavour to improve and expand its digital presence in India
The Chef Sanjeev Kapoor owned culinary channel previously worked with Helios Media to manage their sales
exchange4media Staff 31-July-2015
The venture has bagged the mandate to represent YouTube channel Sanjeevkapoorkhazana. Helios will work on embedding brand's messaging within the content of the channel
exchange4media Staff 04-February-2014
In addition to inventory sales, Helios Media has enhanced its teams to include talent in the areas of content syndication, custom events, celebrity management & strategic digital initiatives
exchange4media Staff 10-December-2013
Helios Media has bagged the revenue monetisation services for FoodFood channel. Earlier, the ad sales duties were handled by an in-house team
exchange4media Staff 28-January-2013
FoodFood channel’s new show ‘Roti Raasta Aur India’ is a journey that will discover ‘roti’, a staple in almost all Indian households, from various parts of India
exchange4media Staff 07-August-2012
With changing consumer tastes and exposure to global cuisines, channels are looking at food-based programming as a strong bet to lure viewers
Relatively new player FoodFood managed to topple NDTV Good Times and Zee Khana Khazana in 2011 with some smart strategy & good content
Relatively new player FoodFood managed to topple NDTV Good Times and Zee Khana Khazana in 2011 with some smart strategy & good content
Food lifestyle channel FoodFood continues with its expansion mode as it enters the South India market. Overseas expansion plans are also on the anvil.
Suraj Ramnath 14-December-2011
He joined FoodFood in December 2010 and played an important role in launching India’s first ever food channel entirely shot in high definition.
Suraj Ramnath 23-November-2011
FoodFood is set to launch on January 24, 2011. The channel has appointed Ogilvy India and Motivator India for its ad duties.
Fatema Rajkotwala 19-January-2011
Food is the flavour of the last quarter of 2010. As the race to launch food channels heats up, ZEEL is all set to launch its food channel, Zee Khana Khazana, on December 8, 2010. Meanwhile, in the pipeline are two more channels dedicated to food – Food First by Alva Brothers’ Real Lifestyle Network and FoodFood by Astro and chef Sanjeev Kapoor.
exchange4media Staff 07-December-2010
Food shows, so far, were seen on travel channels, lifestyle channels and general entertainment channels. However, now two media groups have announced their plans to launch channels dedicated to food – Food First by Real Lifestyle Network and FoodFood by Astro and chef Sanjeev Kapoor. Is the Indian market ready for such focussed specialisation?
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