david-raab

Are CDPs Dying? Is AI Overhyped? David Raab, Founder of CDP Institute Has the Answers

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In this exclusive interview with Brij Pahwa, David Raab, Founder of the CDP Institute, unpacks the evolving role of Customer Data Platforms in an AI-first world.

Brij Pahwa Jun 7, 2025 12:38 PM

58% of MarTech capabilities is not being used: David Raab

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The CDP Institute’s Founder spoke at e4m MarTech India Conference on how to use CDP for making the most of consumer data 

exchange4media Staff Oct 17, 2022 8:39 AM