connected-tv-measurement
Navigating India's TV Ratings: New Rules vs. Investment Challenges?blur=25

The investment question is becoming more difficult because the television market itself faces structural pressure

Imran Fazal Aug 27, 2026 9:25 AM

Industry Urges MIB to Restart BARC Ratings Before Festive Season?blur=25

Following Thursday's high-level govt meeting on the prolonged ratings impasse, the industry is yet to receive any fresh direction from the ministry

Imran Fazal Aug 21, 2026 9:10 AM

MIB Grants Conditional Approval to BARC for TV Ratings Resumption?blur=25

e4m had first reported that the Ministry was inclined to allow BARC to resume ratings while the formal renewal process continued

e4m Staff Jul 31, 2026 1:53 PM

Dr. L. Murugan?blur=25

The clarification comes amid growing uncertainty in the broadcasting industry following the suspension of television ratings after the rollout of the new policy

Imran Fazal Jul 24, 2026 2:21 PM

MIB to fast-track landing page free TV ratings?blur=25

Some executives also raised concerns over the reliability of broadcaster disclosures, which form a key part of the compliance framework

Imran Fazal Jul 24, 2026 1:58 PM