Media reports say that the company has also decided to not press charges against the vandals who ransacked its Mumbai office

exchange4media Staff Apr 28, 2021 1:14 PM

OOH Ads?blur=25

Given the line up of state elections in the coming year, experts believe that the OOH industry will see spends to the tune of Rs 800 crore-Rs 1000 crore

Anjali Thakur Dec 23, 2019 8:24 AM


According to the projection, the single largest party, BJP alone will get 202 seats as per NewsX Neta Exit Polls data, while Congress will be getting 107 seats

exchange4media Staff May 20, 2019 1:14 PM

BJP Congress?blur=25

For the 2019 General Election, parties have come up with more ad jingles than ever before and we take a look at how they have been using radio to effectively reach out to voters

Dolly Mahayan May 14, 2019 8:24 AM


BJP and Congress are using more than 20,000 autos each in states such as Delhi and UP to spread their campaign, while AAP is using nearly 10,000 autos

Anjali Thakur Apr 23, 2019 8:35 AM


Facebook would be the primary platform to reach out to students, while Whatsapp would be actively used to encourage dialogue between the party and young voters

exchange4media Staff Feb 7, 2019 3:35 PM


From demonetisation to the surgical strikes, in an interview with ANI, Prime Minister Narendra Modi clears the air on many important issues facing the nation

exchange4media Staff Jan 2, 2019 9:03 AM

Vivid: Is Priyanka Gandhi-Vadra managing media for brother Rahul Gandhi??blur=25

Priyanka Gandhi-Vadra is finally coming out of the self-imposed shadows ahead of the upcoming Lok Sabha elections, where the Congress is eyeing a third term, says exchange4media's Annurag Batra

Annurag Batra Feb 3, 2014 9:25 AM

Rahul Gandhi’s media guidelines for Congress men irk news channels?blur=25

Gandhi has asked Congress Media In-charge Ajay Maken to handle requests from guest coordinators of news channels for Congress partymen to appear in TV discussions

Abhishek Mehrotra Aug 10, 2013 11:19 AM

Percept/H adds muscle to creative team in Delhi?blur=25

Percept/H, which has won the election campaign for Congress party in UP & Uttarakhand, has strengthened the creative team at its Delhi office

Deepika Bhardwaj Jan 13, 2012 8:09 AM

Reporter’s Diary: When Rajiv Gandhi realised the value of regional Press?blur=25

The print media only recently seems to have woken up to the power and the capacity of regional press. Nitin Pandey explores the past a bit…

Nitin Pandey Apr 30, 2011 7:30 AM