The court cited prima facie defamatory statements and vulgar language in a parody video based on ‘Koffee with Karan’

Vaishnavi Deshpande Feb 11, 2026 2:48 PM

KFC India CMO Aparna Bhawal speaks to e4m about their recent collaboration with popular YouTuber CarryMinati for launch of Saucy Popcorn

Shalinee Mishra May 1, 2025 9:02 AM

From unconventional influencer alliances to cross-industry tie-ups, these partnerships have not only captivated attention but also sparked widespread conversations

Soumya Gawri Nov 8, 2024 9:09 AM

The content creator will generate gaming-centric content on his streaming channel ‘Carryislive’

exchange4media Staff Jan 19, 2022 11:32 AM

CarryMinati won the Best Gaming Influencer Award and the Most Viral Content Creator of the Year Award

exchange4media Staff Sep 18, 2021 5:45 PM

Asia’s numero uno YouTuber stated that 2020 got him thinking about his early teenage years and how he climbed the ladder of success despite all the odds & the backlash

exchange4media Staff Jan 19, 2021 2:28 PM

As part of the ad campaign by creative agency Humour Me, the brand takes a subtle jibe at conventional advertising and marketing

exchange4media Staff Oct 3, 2020 9:28 AM

According to industry experts, during these times of COVID-19 brands are ready with a thoughtful strategy for TikTok

Sanstuti Nath May 25, 2020 8:27 AM