carol-castillo-frucher

Cannes Lions 2026: Carol Castillo-Frucher Says Cultural Intelligence Beats More Data

Cannes Lions 2026: Carol Castillo-Frucher Says Cultural Intelligence Beats More Data?blur=25

At Cannes Lions 2026, PrismaIQ’s Carol Castillo-Frucher says marketers need cultural intelligence, human judgment and better data to use AI effectively.

Brij Pahwa Jun 23, 2026 1:25 PM