The Advertising Council of India (ACI) & The Advertising Club has announced the appointment of Kataria as the head of Indian delegation.

exchange4media Staff Sep 7, 2017 2:55 PM


DAN Indonesia's last acquisition of Indonesian independent ad media group Dwi Sapta has made them the number two agency in Indonesia. Harris Thajeb talks about his goals for 2020 and the digital way forward

Venkata Susmita Biswas Aug 16, 2017 7:31 AM

Raj Nayak to lead Indian delegation at AdAsia 2015?blur=25

Nayak, the head of Hindi GEC, Colors, would lead what could be the largest delegation at AdAsia, to be held from 22nd November to 25th November, 2015 in Taipei

exchange4media Staff Jul 28, 2015 2:23 PM

Advertising Club’s Media Review 2015 & AdAsia Roadshow to be held tomorrow?blur=25

Shashi Sinha, Meenakshi Menon, Punitha Arumugam, Pradeep Dwivedi are the speakers for the Media Review

exchange4media Staff Jul 21, 2015 1:04 PM

Sam Balsara to moderate Advertising Club’s Media Review panel discussion?blur=25

The event will host presentations by industry stalwarts followed by the panel discussion

exchange4media Staff Jul 15, 2015 5:51 PM

Digital will take centre-stage @AdAsia 2015 to be held in Taipei?blur=25

In keeping with the burgeoning pace of new media touching every aspect of our lives, AdAsia announces ‘Digital’ as theme for 2015, making it the first AdAsia to be totally dedicated to the medium

exchange4media Staff Nov 14, 2013 9:13 AM

AdAsia 2013 gets underway in Vietnam?blur=25

The four-day Asian Advertising Congress, which kicked off yesterday in Hanoi, will put the spotlight on re-engineering advertising

exchange4media Staff Nov 12, 2013 7:43 AM

Srinivasan K Swamy to lead Indian delegation @AdAsia 2013?blur=25

The Chairman, RK Swamy BBDO & Prez India Chapter, IAA has been nominated as Leader of the Indian delegation to AdAsia 2013. It is a privilege to represent the country, he said

exchange4media Staff Oct 21, 2013 8:49 AM

AdAsia 2013 to explore ways to re-engineer advertising?blur=25

I'ntl communicators & sponsors, including Dentsu, Hakuhodo, Kantar Media, IAA, IMPACT, exchange4media, etc., will support the 28th Asian Advertising Congress

exchange4media Staff Sep 11, 2013 7:38 AM

Reporters’ Diary – Goa on my mind…?blur=25

Shree Lahiri recaptures the GoaFest experience and gives a peek into the behind the scenes hard work that goes on to bring the news of the day’s happenings

Shree Lahiri Apr 28, 2012 9:25 AM

Pradeep Guha re-elected AFAA Chairman?blur=25

The Asian Federation of Advertising Associations has elected Pradeep Guha as the Chairman of its newly mandated Executive Committee for a period of four years

exchange4media Staff Mar 23, 2012 8:59 AM

Dawn of Effies in Delhi; judging process concludes?blur=25

CMOs of some of the biggest brands and senior planners have welcomed the move to hold the Effies judging process for the first time in Delhi.

Deepika Bhardwaj Nov 30, 2011 10:13 AM

Marketing Unplugged:  The business of business is not just business?blur=25

As the corporation becomes larger than the state, it cannot stay disconnected from the problems of society. It has to contribute. This fortnight, Suman Srivastava stresses on supporting what some are calling ‘Conscious Capitalism’…

Suman Srivastava Nov 15, 2011 8:55 AM

Reporter’s Diary: Taking a beating as a journalist & common (wo)man?blur=25

Correspondent Sai Prasanna is brimming with questions as she wonders about the ‘intellectual caliber’ of journalists. On the other hand, she is as upbeat about digital media as the industry…

Sai Prasanna Nov 12, 2011 7:16 AM

Noorings: And India wraps up one more successful AdAsia...?blur=25

After all the action and madness, AdAsia 2011 finally concluded last week. But the hangover continues, and conversations at the forum are still being discussed in various advertising offices. For India, AdAsia 2011 was yet another big achievement.

Noor Fathima Warsia Nov 9, 2011 8:36 AM

10 takeaways from AdAsia 2011 - Presented by patrika group?blur=25

AdAsia 2011 was a huge learning experience and exchange4media has put together 10 key takeaways from the mega event for those who could not make it to the congress.

Shree Lahiri Nov 7, 2011 8:16 AM

Reporter’s Diary: Mesmerised by the giants of advertising?blur=25

Shree Lahiri has had a full week attending all three days of AdAsia 2011 and finds the takeaways from the congress priceless. Here is her account and summation of the key points of the mega event...

Shree Lahiri Nov 5, 2011 8:49 AM

AdAsia 2011: Generating wealth for a good cause?blur=25

Panellists at the session on ‘Conscious Capitalism’ raised some relevant issues regarding what businesses should do to adapt to conscious capitalism, what limitations they face, and whether there is a need to make a fundamental change in the organisation.

Dipali Banka Nov 4, 2011 12:18 PM

AdAsia 2011: Understanding what women want?blur=25

The session on ‘Marketing to Women Speakers’ saw speakers Abheek Singhi, BCG India and Yeonhee Kim, BCG Korea, decipher the complexities and the uniqueness of marketing to women…

Shree Lahiri Nov 4, 2011 12:17 PM

AdAsia 2011: Remember to appeal to the heart - Robert Senior – WATCH VIDEO?blur=25

“In marketing, a revolution is going on. The language ‘new’ doesn’t exist, it’s been replaced by ‘NOW’. It’s time to give the power to the people,” urged Robert Senior, Creative Chairman, Saatchi & Saatchi, while speaking on ‘The Pursuit of Big Ideas in the Age of Now’.

Shree Lahiri Nov 4, 2011 12:16 PM