absolut
absolut?blur=25

Conceptualised by Lowe Lintas, the campaign has been shot by three-time Academy Award winner Robert Richardson and directed by Brazilian director Pedro Becker

exchange4media Staff Aug 10, 2019 8:49 AM

lakme?blur=25

With quirky social media posts and influencer engagement, the beauty brand steered conversation towards anti-ageing

exchange4media Staff Jul 24, 2019 5:38 PM

Absolut Creative Challenge?blur=25

Five pieces of work have been selected by Absolut and Pernod Ricard from 500+ designs sent from all over the world for the location inspired edition

exchange4media Staff Jun 19, 2019 6:11 PM

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Brand messages looking to have engaging conversations with the average 8-second attention span brain, being visually intelligent is not a choice but a critical necessity.

Snehasis Bose Aug 14, 2017 8:32 AM

Absolutdata rolls out artificial intelligence-driven platform, NAVIK AI?blur=25

NAVIK AI is an artificial intelligence-driven decision engine rolled out by Absolutdata. It combines data, analytics & technology to optimize decisions on an ongoing basis.

exchange4media Staff Mar 30, 2017 8:02 AM

Youth Quotient: It's a constant adrenaline rush: Sheetal Goel?blur=25

My field of social media is an exciting one. It is the most dynamic field of marketing by far & also the closest to the final audience which makes it stimulating, says the Director - Social Media Strategy, GroupM

Deepa Balasubramanian Mar 25, 2014 9:13 AM

IMPACT Exclusive: All aboard the social media bandwagon?blur=25

As social media redefines consumer engagement rules, marketers scramble to join the gravy train. An indepth look at the current patterns of social media engagements undertaken by brands...

Dipali Banka May 25, 2011 9:11 AM