Ashish Bajaj joins Shobha Ltd. as Head of Brand & Communications
Ashish Bajaj holds over 16 years of experience across the Media, Entertainment, Technology, and DeepTech sectors
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Published: Oct 15, 2025 11:44 AM | 1 min read
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Shobha Ltd. has appointed Ashish Bajaj as its new Head of Brand & Communications. In his new role at Shobha Ltd., Bajaj will foresee the communications function, strengthen the company’s brand presence and communication strategy, driving greater engagement and brand equity in the competitive real estate sector.
With over 16 years of experience across the Media, Entertainment, Technology, and DeepTech sectors, Bajaj has a proven track record of driving marketing transformations and building category-leading brands.
Before joining Shobha Ltd., Bajaj worked as an independent consultant for a year, advising brands on strategic marketing and communication initiatives. He has previously held leadership roles at AjnaLens as Head of Brand and Marketing, and worked with industry giants such as Disney Star and Zee Entertainment Enterprises.
Throughout his career, Bajaj has led impactful marketing initiatives spanning product launches, 360° campaigns, brand repositioning, PR, GTM strategies, digital-first initiatives, and revenue-driving branded content. His expertise lies in turning underdogs into market leaders and crafting strategies that align creativity with business outcomes.
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