Starbucks appoints Cheryl Gresham as SVP, Marketing - North America

Prior to this, Cheryl Gresham was the CMO for ValueVerizon at Verizon

by e4m Desk
Published: Feb 24, 2025 2:10 PM | 2 min read

Starbucks has roped in Cheryl Gresham as Senior Vice President of Marketing for North America. Cheryl Gresham took to LinkedIn and announced her new role at the company.

In her new role, Cheryl Gresham will lead North America Marketing for Starbucks including brand marketing, and global advertising, leading strategies that will amplify brand visibility, enhance consumer engagement and drive business growth across all channels.

“Coffee and community, the perfect blend. I am thrilled to share that I am joining one of the most beloved brands and best companies in the world, The Starbucks Coffee Company. I will be the new SVP, North America Marketing. I want to thank the great leadership team at Starbucks, including Tressie Lieberman for entrusting me to this role. I cannot wait to work with the team to develop innovative ways for marketing to support the ‘Back to Starbucks’ strategy and fulfill the mission of being the premier purveyor of the finest coffee in the world, inspiring and nurturing the human spirit-one person, one cup and one neighborhood at a time”, the LinkedIn post read.

Cheryl Gresham is a marketing leader with over 20 years of experience. She's worked with diverse brands across industries like QSR, Tech, CPG, Entertainment, and Wireless. Her expertise spans brand strategy, product marketing, media, PR, CRM, e-commerce, social media, field marketing, in-store merchandising, partnerships, integrated marketing, performance marketing, SEO, consumer insights, and analytics.