Raman Kumar Chugh appointed Strategic Advisor to Gulf News

Gulf News has appointed Raman Kumar Chugh as Strategic Advisor – India, with a focused mandate to establish and strengthen a nationwide network of INS-accredited agencies. This strategic initiative is designed to drive business growth through structured agency partnerships at the metro, city, and district levels across India.

Under this mandate, Raman Kumar Chugh will lead the appointment and integration of accredited agencies to enhance Gulf News’ penetration in the Indian market. The objective is to build a scalable and compliant ecosystem that empowers businesses of all sizes to access international markets seamlessly through Gulf News’ established platform in the UAE and GCC region.

Strengthening Market Penetration at Grassroots Level

The initiative is structured to ensure:

• Representation across major metros, Tier-2, and district markets
• Access to INS-accredited agencies with established local credibility
• Streamlined campaign execution through compliant advertising partners
• Opportunities for Indian businesses to expand into UAE & GCC markets

By building this distributed network, Gulf News aims to create a direct and efficient channel for Indian advertisers to explore international growth, positioning itself as a reliable launchpad for cross-border brand expansion.

25 INS-Accredited Agencies Onboarded Across India

As a significant milestone, a joint pitch initiative led by Raman Kumar Chugh has successfully onboarded 25 INS-accredited agencies across major Indian metros, with strong enthusiasm and commitment to collaborate with Gulf News. This marks the beginning of a new international vertical for participating agencies, offering them expanded media solutions and cross-border advertising opportunities.

The onboarding reflects growing industry interest in diversifying portfolios with international media platforms and innovative campaign formats tailored for the GCC market.

Creating an International Vertical for Agencies

This strategic integration not only strengthens Gulf News’ footprint in India but also introduces:

• A new international revenue stream for agencies
• Access to a reputed UAE-based media platform
• Innovative cross-market advertising concepts
• Structured support for agencies entering global markets

Speaking on the appointment, Raman Kumar Chugh stated:

“The vision is to democratize international market access for Indian businesses. By building a strong INS-accredited agency network across cities and districts, we are ensuring that businesses—irrespective of size—can expand globally in a structured and seamless manner through Gulf News.”

This initiative represents a forward-looking approach to media integration, positioning Gulf News as a key enabler of India–UAE commercial connectivity while strengthening the international capabilities of Indian advertising agencies.