Sony Pictures launches separate content arm, StudioNxt
StudioNxt is the co-production house for KBC. It will produce both fiction and non-fiction content.
Sony Pictures Network India (SPNI) has launched a separate content unit called StudioNxt.
The logo of the content arm was unveiled by SPNI EVP & Business Head Danish Khan while addressing a press conference on Tuesday for the channel’s upcoming game show Kaun Banega Crorepati (KBC).
Khan said, “We are launching our content studio today which is also the co-production house for the tenth season of KBC."
He said StudioNxt will produce both fiction and non-fiction content.
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