Guest Column Newsmanic: Rakhi Sawant and the torture of toddlers, Imagine!
Not long ago, NDTV Imagine helped Rakhi Sawant find a suitable boy. Imagine has now decided that while Rakhi’s marriage can wait, she needs urgent training in minding babies and has devised the show ‘Pati, Patni aur Woh’. But hearing the distressed baby’s cries, one wonders where the activists crying hoarse over ‘Balika Vadhu’ and ‘Sach Ka Saamna’ are, asks BV Rao.

Not long ago, NDTV Imagine helped Rakhi Sawant find a suitable boy. They said she would marry him, but that was scaled down to an engagement which took place on screen, but left many in doubt if even that was just make-believe.
Imagine has now decided that while Rakhi’s marriage can wait, she needs urgent training in minding babies and has devised the show ‘Pati, Patni aur Woh’.
The ‘Woh’ in this case is not another desi beau who has caught NRI Elesh’s fancy, but an unfortunate toddler whose parents have left him in Rakhi’s care for a few days. Yes, Imagine is readying Rakhi for motherhood and since she can’t have babies without whatever-whatever (Rakhi might be TV Goddess, but she is incapable of divine conception), the channel has borrowed a baby from a couple who seemed to have taken leave of their senses.
Many viewers are madly angry at the stupidity of the parents in lending their baby to further Rakhi’s TV career, Imagine’s GRPs and a few extra bucks in their banks (I’m just Imagining they are paid, too, but maybe they are not and maybe they are more stupid than we think and are doing it for free and a few days of fame).
But angry viewers is good for Imagine, because it means they are watching the show and will continue to watch, and that means Sameer Nair will sweat a little less under his hot collar.
I have two points to raise about this show. One is a worry, the other a question. Let’s say, by the end of the show, thanks to Imagine, Rakhi is a well-trained mom (for now the poor little kid is having a horrible time away from his real mother who is watching him and shedding copious paid tears to add her two bits to the choreographed drama). Then, will Imagine devise another televised training session in life for Rakhi? And then another and then another… That will be quite a pain.
I am aware that I have been talking only about Rakhi. I know there are four other half-celebs and five other unfortunate babies, including a set of twins on the show. I have omitted the other celebs from the discussion, not out of ignorance, but out of conviction that they are only incidental to the show. Rakhi is the star and Rakhi it is who will give Imagine what Sameer Nair wants. The format of the show is not clear yet, but I can take a bet that Rakhi will be in the show till the last frame.
The question I have is this: Why is there no noise on this torture of the toddlers? Where are all those people who screamed blue murder at ‘Balika Vadhu’ and ‘Sach ka Saamna’? I hate to invite the attention and ire of the Establishment in matters of content, but who will stop such brutality on six babies by a channel starved of GRPs and a TV star, who makes a feast of national prime time? And who will save the babies from their own parents, obviously blinded by fame or money or both?
The problem with nuisance-makers is that they are not around when they actually have some work to do. ‘Pati, Patni aur Woh’ would have meant gainful employment for them, because God knows the babies need to be rescued. We won’t know the trauma this separation is causing the kids because they can’t articulate their emotions other than to cry endlessly, but even a pop-psychologist will tell us this can leave permanent scars on the babies’ minds.
As I write this, the baby with Rakhi has been crying his heart out for hours and Rakhi is distraught. The baby’s real mother enters the house and the baby is instantly at peace. The real mother gives Rakhi a few tips and says: “Just read the manual I have given you. Everything is written there on how to look after him.” Motherhood by manual. Dumb.
Now Imagine the trauma when the real mother disappears again and dumps him once again in strange surroundings and with strange people. Criminal negligence of parenting. Crazy.
The channel’s defence is that the real parents are always at hand to take care of the babies if things go out of control. If that is true, the show is a hoax because the full-page advertisements on the opening day claimed that the screen parents have no help at all, not even a maid.
But if NDTV Imagine can go a few points up in the GRPs who cares if six infants are traumatised? One answer seals all debate around content in India these days: The viewers love it. Suckers.
Good ones: Spotted some good shows on CNN-IBN. The first one on 50 years of Doordarshan was a well-choreographed dance down memory lane. Anubha Bhonsle strung the show very well as the lead reporter. The second was on the 80th birthday of Lata Mangeshkar. Javed Akhtar interviewed her in the presence of a studio audience. Though Javed’s interview did not rise to the heights it could have, the show was worth it because Lata in a studio is a big catch. Another big catch for CNN-IBN was to get P Chidambaram in the studio for a long interview. It’s been a long time since we have seen a Home Minister in the studios.
(The views expressed here are of the writer’s and not those of the editors and publisher of exchange4media.com.)
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NCLAT likely to hear ZEEL's plea today
The appellate body had deferred the hearing for ZEEL’s petition against the NCLT order
By exchange4media Staff | May 26, 2023 8:54 AM | 1 min read
The NCLAT is likely to hear ZEEL's petition in the Sony merger issue on Friday.
This is after the appellate body deferred the hearing in the petition against the NCLT order passed on May 11.
The network had said that it did not have the opportunity to present its arguments.
On May 11, the NCLT directed the exchanges to reassess the approvals, which previously got a thumbs up from the Securities and Exchange Board of India (SEBI).
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BCCI likely to wait for Zee-Sony merger to sell media rights for bilateral matches: Report
The report also claims there is a possibility that the BCCI may not sell the rights for four years but instead for a different tenure
By exchange4media Staff | May 26, 2023 8:44 AM | 1 min read
The BCCI may wait for the completion of the Zee-Sony merger to sell media rights for the Indian cricket team’s bilateral series, according to a report in a leading business publication.
The report, which quotes sources, suggests that the cricket board would “wait for some time and watch how the Zee-Sony merger pans out before issuing the tender.” The report also claims there is also a possibility that the BCCI may not sell the rights for four years (from 2023 to 2027) but instead for a different tenure.
The report further says that The BCCI would want to issue the tender before the Asia Cup in September this year, but would hope that the Zee Sony merger has been completed by then.
Sony had the broadcast rights for IPL from the first edition till 2017, when Star India (now Disney Star) picked up the rights. Sony Sports Network also holds the rights to broadcast games from England, Pakistan and Sri Lanka.
Also, the BCCI has still not decided if it will go for e-auction or other modes for selling th rights. BCCI may also separate the rights of men's and women's rights.
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ZEEL posts Rs 8168 cr as revenue for FY23
ZEE5’s total revenue for the year stands at Rs 741 crore, up 36% compared to the previous fiscal
By exchange4media Staff | May 26, 2023 8:43 AM | 2 min read
Zee Entertainment Enterprises Limited's (ZEEL) revenue for the fiscal ended 31st March 2023 stands at Rs 8167.62 crore compared to last fiscal’s Rs 8305.86 crore.
The company has recorded ad revenue of Rs 4057.89 crore a drop of 7.6% compared to last year’s Rs 4396.15 crore.
As per reports, ZEEL has posted a net loss of Rs 73 crore for Q4 compared to the corresponding quarter last year.
Subscription revenue saw a 2.7% growth at 3335.47 crore on March 31, 2023, compared to Rs 3246.6 crore last fiscal.
The company said that its other sales and services revenue YoY was down 25%, and up 71% QoQ aided by new launches and higher syndication revenue.
The company's expenditure was up 10.3% to Rs 7364 crore compared to Rs 6674.14 crore. EBITDA for FY23 was down by 38% YoY due to a decline in revenue and elevated strategic investments across the business. It fell from Rs 1780.33 crore to Rs 1101.1 crore this fiscal. EBITDA margin came in at 13.6 % compared to 21.7%.
The operating expenditure for the fiscal increased 10.5% to Rs 4468.6 crore from Rs 4041.79 crore. Profit after tax for the business has dropped by 76.1 % from Rs 1053.8 crore to Rs 251.4 crore.
The total revenue for its OTT platform ZEE5 stood at Rs 741 crore, up by 36% in FY23 compared to the previous fiscal.
The company said that the programming and technology costs were higher YoY due to higher content cost in movies, investment in ZEE5 and Sports.
Personnel expenses decreased from Rs 826.1 crore to Rs 823.8 crore YoY.
Advertising & Promotional expenses surged by 23 % to Rs 1055.4 crore from Rs 858.5 crore as new content launches on Digital increased the marketing cost on a YoY and QoQ basis.
Compared to the last quarter of FY22, the advertising and subscription revenue of the company fell by 5%.
The platform's global MonthAly Active Users (MAUs) stands at 113.8 million in March 2023 compared to 104.8 million in March 2022. The number of Global Daily Active Users (DAUs) has increased from 10.5 million to 11.1 million.
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Arnab Goswami tenders unconditional apology before the Delhi HC in 2016 case
The case was filed by former Executive Vice Chairman of TERI R.K. Pachauri against him and others
By exchange4media Staff | May 25, 2023 6:48 PM | 1 min read
Arnab Goswami, Managing Director and Editor-in-Chief of Republic TV has tendered his unconditional apology before the Delhi High Court in a 2016 contempt case.
The case was filed by former Executive Vice Chairman of TERI R.K. Pachauri against him and others for "fragrant and willful disobedience" of the court's earlier orders restricting them from publishing certain claims against him.
"I hereby tender my apology to this Hon'ble Court and request that this Hon'ble Court may graciously be pleased to accept the apology and close the instant proceedings against the deponent," reads Goswami's affidavit submitted in court on April 28.
The affidavit further stated that Goswami is a law abiding and a respectable citizen of the country, holds all courts in high esteem and has the highest respect for the Delhi High Court.
"I had no intention to commit any act/ omission amounting to disobedience much less, wilful disobedience of the orders of this Court. I say that the alleged broadcasts were done under the bona fide belief that the same was not prohibited in terms of order passed by this Hon'ble Court on 18.02.2015 passed in C.S. (OS) 425 of 2015. The alleged broadcasts were made as part of fair reporting in view of the liberty under Article 19(1)(a) of the Constitution of India as recognised by this court in the aforesaid order," the affidavit reads.
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India Today Group to launch its free-to-air English news channel in the UK
The channel will be launched on May 31
By exchange4media Staff | May 25, 2023 4:49 PM | 1 min read
The India Today Group has announced the launch of India Today in the UK market from May 31. This is a follow-up to the launch of the Group's Hindi news channel, Aaj Tak, in the UK market. Previously operating as a hybrid channel, Aaj Tak and India Today served UK audiences with unique content.
With the launch of India Today, the English news channel will now be available as a free-to-air service, broadcasting in standard definition (SD) and accessible on Sky Channel No. 523. This will position it alongside other prominent English news channels, including Sky News, BBC News, GB News and Talk TV, the group said in a press release.
Meanwhile, Aaj Tak will continue to be available on Sky Channel number 710, providing uninterrupted access to Hindi content for viewers. The India Today Group, renowned for its comprehensive news coverage and commitment to delivering high-quality content, is thrilled to bring its linear presence to the UK audience.
“With its launch in the UK, India Today aims to captivate audiences with its insightful reporting, engaging programmes, and unwavering commitment to journalistic excellence. The channel's introduction is a testament to the India Today Group's dedication to delivering informative and relevant content to viewers worldwide,” read the release.
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ZEEL to appeal against NCLT order: Reports
The network is expected to contest that it did not have the opportunity to present its arguments
By exchange4media Staff | May 24, 2023 8:57 AM | 1 min read
ZEE Entertainment Enterprises is likely to move the NCLAT against the NCLT order, media networks have reported.
The network is expected to contest that it did not have the opportunity to present its arguments. ZEEL may challenge NCLT's jurisdiction regarding the non-compete fees issue.
The NCLT will be moved in a day or two, reports said quoting sources.
We had earlier reported that on May 11, the NCLT directed the exchanges to reassess the approvals, which previously got a thumbs up from the Securities and Exchange Board of India (SEBI).
SEBI has passed an interim ruling against one of the promoters of the Essel Group, which owns Zee.
The exchanges have also been asked to review whether the payment method for the non-compete fee between two Mauritius entities is in accordance with the relevant SEBI policies.
The proposal for the ZEE-Sony merger has already been green-lighted by the BSE, NSE, Zee shareholders and the Competition Commission of India.
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Sarah Jacob quits NDTV
Jacob was associated with NDTV for over two decades
By exchange4media Staff | May 23, 2023 5:37 PM | 2 min read
NDTV’s popular anchor and Senior Editor Sarah Jacob has quit. Jacob, who has worked at NDTV for over 20 years, also hosts the show We The People.
In an email to NDTV staffers, Jacob described NDTV as an “amazing newsroom filled with the most creative and driven reporters”.
“I cannot thank you enough,” she wrote. “Working with the best in the business has been an honour.”
"Last night, I resigned from NDTV. To Dr. Roy and Radhika Roy, Thank you for building what was one of India's great media institutions. To my many colleagues of over two decades, thank you for the memories.
It has been a fantastic ride from 2001 to 2023 at NDTV in various capacities. From being a reporter to having my own show has been rewarding and I am forever grateful for all that NDTV gave me and continues to offer. To be in the middle of the most spectacular years of the Indian TV news industry boom, that too at NDTV, which has set the standard of excellence for the industry, has been a magical career thus far. I hope future generations get to work at a place like I did, while learning the ropes. A most special thanks to my viewers, supporters and critics. You all had just as much to contribute in making sure I improve, introspect and learn. Your feedback keeps us honest. I will miss my show 'We the People' immensely and hope that whoever takes over from me will continue to ask the tough questions, but for now this is Sarah Jacob, signing off from NDTV," she wrote.
Many prominent names associated with the channel have quit the network recently and they include: Ravish Kumar, Nidhi Razdan who stepped down as Executive Editor,Group Editor Sreenivasan Jain, NDTV Group President Suparna Singh, Chief Strategy Officer Arijit Chatterjee, along with Chief Technology and Product Officer Kawaljit Singh Bedi.
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