Hear 'The Big Brand Story' at Pitch CMO Summit – Mumbai

The Pitch CMO Summit – Mumbai will be held on Friday, February 28, 2020, at the Taj Santacruz

e4m by exchange4media Staff
Updated: Feb 6, 2020 3:49 PM
Pitch CMO Mumbai 2020

The Pitch CMO Summit returns to Mumbai with its 12th edition, to be held on Friday, February 28, 2020, at Taj Santacruz (from 11 am onwards). The theme of the Summit this year is ‘The Big Brand Story’.

The Summit will feature stories of legacy and iconic brands that have adapted and embraced change and transformed their business to remain relevant to these times as also stories of new-age brands that have understood the Indian consumer and have used traditional and new platforms to form a connect today’s consumer. Also, the Summit will play host with challenger brands – brands with an entrepreneurial and driven mind-set that looked at the progress of the category that is in the customer’s favour. Brands will share the hurdles faced by brands, particularly start-ups, the strategy used to build the brand and crafting an effective media strategy with limited media spends.

The Pitch CMO Summit explores the future of brands, commerce, emerging technologies, talent and culture. An outgrowth of exchange4media’ s positioning as the touchstone of the advertising and marketing space, the event is designed to challenge brands to conceptualize and apply the customer experiences and solutions of tomorrow. It assembles some of the most dynamic leaders in the brand community and is set in a unique forum created to encourage dynamic conversations.

The Summit will be followed by Laqshya Pitch Best CMO Awards where leading CMOs will be awarded who have demonstrated leadership in building, leading and motivating a high performing marketing organization.

The exchange4media Group, the sibling of BW Business World, is considered the highest authority in the business of media, marketing, and advertising news and developments. The exchange4media Group organises more than 25 large-format events annually. Of these, the ‘exchange4media Conclave’ is the group’s flagship and the oldest in the calendar. Organised in Delhi, Mumbai & Bangalore the event enjoys the reputation of being a forward-looking exercise that strongly influences the direction taken by marketers in the coming year. The exchange4media Conclave has served as the platform of choice for decision-makers in the media and advertising industry to discuss trends that assist them in growing the overall business.

Nick, Colors Marathi and UFO Movies are the Co-Gold Partners at The Pitch CMO Summit – Mumbai, Zing the Youth Partner, National Geographic is on-board as the Sustainability Partner, The News Minute and Pocket Aces are Associate Sponsor and iProspect, Dainik Jagran inext and Acoustic are co-partners.

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