Bengaluru tops charts in Uber Eats survey as ‘Most Idli Loving City Of India’
The report also highlights trends of ordering idli on Uber Eats
In the lead up to World Idli Day on March 30, Uber Eats has come up with a study about Idli orders on Uber Eats that has revealed that Bengaluru, Mumbai and Chennai are the top three cities that ordered the most Idli on the Uber Eats platform.
Here are the top highlights from the orders analysis:
Top idli loving cities: Bengaluru consumes the most idlis, followed by Mumbai, Chennai, Pune and Hyderabad rounding up the top 5 idli loving cities. Globally, San Francisco, London and New Jersey are the top idli ordering cities.
It’s Idli-o-clock: Undoubtedly, Idli emerged as the staple Indian breakfast of India with the item being most consumed during the morning, especially between 7.30am and 11.30am. Interestingly, March 10, 2019, was the day when India ordered the maximum amount of idlis.
Biggest Idli lover: A consumer in Mumbai ordered 110 plates of idlis on February 23.
India’s love for ‘extra’: An Uber Eats order analysis revealed that most Indians requested extra chutney, sambhar and the spicy ‘podi’ to go with a plate of steamy hot idlis.
Just like chai and samosa go hand in hand, Indians love to gobble down idlis with fresh lime soda. Masala lassi and jal jeera weren’t left far too behind.
“We are increasingly seeing a trend of consumers opting to order in not just lunch and dinner, but also breakfast. It is therefore no surprise that idli has been a top breakfast item that consumers love. It appeals to people of varied food preferences and is a popular comfort food for many. There are a number of restaurants that specialise in idli and are known for unique variations of idli, available for consumers on the Uber Eats platform across the 38 cities we are present in. On the occasion of World Idli Day, we will also be running special idli offers and combos across idli loving cities,” Deepak Reddy - Head of Central Operations - Uber Eats India.
“We are delighted to know that Bengaluru has emerged as the Idli loving city of India. It is no surprise that idli is a top option for breakfast across the country. On a busy day, our presence on a food delivery platform like Uber Eats benefits us to scale our business via reliable and quick delivery to consumers, while we focus on preparing quality food. Uber Eats’ restaurant partner app predicts the demand and supply ratio and gives us insights on the number of expected orders in a given day. This helps us reduce wastage and meet consumer demand,” Subhash Sharma, Co-founder, Brahmins Thatte Idli – Bengaluru.
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