Dream 11 gives in to BCCI condition, agrees for one-year title sponsorship rights
BCCI has refused a three-year term suggestion by Dream11 as the cricket board feels it will get more in sponsorship money in the next season when the COVID-19 threat subsides, it is learnt
There is a new development on the IPL 2020 title sponsorship front. It has been leant that Dream11 has agreed to BCCI condition of holding the title sponsorship for just one year. The news comes after reports that BCCI refused a three-year term suggestion by Dream11 as the cricket board feels it will get more in sponsorship money in the next season as the COVID-19 threat subsides.
Dream11 on Tuesday emerged the highest bidder on the condition that the bid will be valid for three years. However, now it has given in to the BCCI terms and conditions.
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