Amazon Ads hosts inaugural Partner Awards in India
Over 700 Amazon Ads partners support advertising for over 25,000 brands across India
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Published: Nov 6, 2026 6:46 PM | 2 min read
- Amazon Ads held its inaugural Partner Awards in Mumbai, recognizing agencies and technology partners that enhance impactful advertising with Amazon Ads in India.
- The awards celebrate excellence in driving advertiser success, with entries evaluated based on customer understanding, strategic implementation, results strength, and award category relevance.
- Fourteen winners were announced across five categories, including Brand Storytelling, Challenger Strategy, Full-Funnel Advertising, Programmatic Optimization, and Breakthrough Partner.
- Amazon Ads emphasizes its commitment to supporting partners through advanced tools and education, with over 700 partners currently aiding more than 25,000 advertisers in India.
Amazon Ads hosted the first-ever Amazon Ads Partner Awards in India in Mumbai, honouring agencies and technology partners that are redefining what impactful advertising looks like with Amazon Ads. The event underscored the critical role partners play in helping brands of every size connect with customers and drive measurable business growth.
The Amazon Ads Partner Awards is the premier recognition program that celebrates agencies and technology partners who demonstrate excellence in driving advertiser success with Amazon Ads and help businesses accelerate growth. Entries are judged on four pillars — the understanding of the customer challenge, the strategic approach and Amazon Ads implementation, the strength of the results, and the award category relevance. Amazon Ads Partner Awards 2026 recognized partners in India across five award categories celebrating the talent and impact of India's advertising partner community. 14 country-level winners were selected in India. Here is a list of the winners:
- Brand Storytelling: BM Consulting, Evitamin Business Consulting Pvt Ltd, O3M Directional Marketing
- Challenger Strategy: Hector, HiveMinds Innovative Market Solutions Pvt Ltd, Mindshare Fulcrum India (WPP Media India), RB2F
- Full-Funnel Advertising: SellerCircle, Commercify360, NuvoRetail
- Programmatic Optimisation: Dentsu, Omnicom Media
- Breakthrough Partner: Adsify Digital, SellerGeni
"India's advertising landscape is evolving rapidly, and our partners are at the centre of that transformation. They are helping brands move beyond simple reach to build meaningful, measurable connections with customers across the full journey to drive business outcomes. The inaugural Amazon Ads Partner Awards in India recognises the partners who are setting new benchmarks in advertising excellence, and we look forward to building what's next together. As we continue to invest in AI-powered tools, full-funnel capabilities, and ad solutions for brands that sell on Amazon and across other apps and websites, we are committed to ensuring our partners have everything they need to help brands of every size grow," says Girish Prabhu, Vice President- Amazon Ads India.
Amazon Ads Partner Network is a self-service hub where agencies and tool providers register their businesses, earn accreditation, access marketing and learning resources, and showcase their capabilities to advertisers through the Amazon Ads partner directory. Today, more than 700 partners power the advertising journey for over 25,000 advertisers across India. Amazon Ads continues to invest in making partners sharper, and more effective through advanced tools, AI-powered capabilities, and education. Amazon Ads certifications, education events, and training programs ensure partner teams stay at the forefront of advertising innovation. Award-winning partners see a 14% increase in both total advertisers and advertiser spend over six months compared to average partner growth.
Submissions for 2027 Partner Awards are now open. Click here to learn more
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