AdIQuity launchs 'AppNow' for mobile site publishers

AppNow is a one-click free solution to convert any WAP site into an Android app. It can be uploaded on Google Play Store or any other app store by the mobile site owners

e4m by exchange4media Staff
Published: Jul 31, 2013 9:01 AM  | 2 min read
AdIQuity launchs 'AppNow' for mobile site publishers

AdIQuity has launched its latest product, ‘AppNow’, a one-click free solution to convert any WAP site into an Android app. Mobile site publishers can now create app version of their content using the AppNow solution. This will enable mobile users to download and install the app to watch or read the same content as on WAP sites.

Anurag Dod, Founder & CEO, AdIQuity said, “AppNow will allow WAP site content to be available on Android app without any effort or cost. It is a golden opportunity for mobile site publishers to attract new users and broaden their overall user base. The highlight being that one can generate additional revenue with the app without investing resources.”

The created app can be uploaded on Google Play Store or any other desired app store by the mobile site owners, where it can be easily found and downloaded by mobile users. Mobile users are preferring apps over WAP sites due to multiple app advantages such as ease of access and in this case, it also relieves them from the task of remembering site URLs.

Dod further said, “Recent trends show popularity of apps among mobile users, thus it is logical for WAP site owners to ride the prevailing trends.”

For the record, AdIQuity is a global mobile ads platform which helps mobile app developers and publishers to earn high revenue from their mobile inventory. It also helps ad agencies, ad networks, RTB DSPs and other media buyers to acquire quality global mobile traffic.
 

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